Do You Know How to Create and Use Punchy Sound Bites? | Get In Front Communications | Public Relations & Social Marketing Insight | Scoop.it

Be quotable. Make your point. It’s kind of like a tag line. Sum it up in eight words or less.


Sound bites have typically been associated with political speeches and the subsequent ‘confusion’ (allegedly) created by reporters who have irresponsibly taken things out of context

.
A sound bite or quote is the short tight combination of words that hits your message home....


Today, we depend on sound bites because of the dwindling attention span of our society. Too often, 140 characters are too many.


Below are five ways to recognize valuable snippets and sound bites so your communication pops:...