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Scoop.it!
Each year we see continuous change and growth in the digital arena. As such there is a regular flow of new digital insights and information to keep on top of - a consuming task for any business leader. Last year we released Five digital strategy reports you should read from 2013. Given the great feedback, we've once again selected four reports released in 2014 that provide valuable insights to business leaders looking to build or improve their digital strategy....
Jeff Domansky's insight:
Are you on top of the latest digital trends? We've selected four digital reports from the last year that all business leaders should read while planning and implementing a digital strategy in 2015. Essential reading for strategic marketers. 10/10
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Scoop.it!
As CMI research shows, marketers with a documented content marketing strategy are more effective than those who don’t have a written strategy. Yet, only 27% of B2C and 48% of B2B marketers have developed a plan.
Jeff Domansky's insight:
Helpful tips on creating a one-page marketing strategy. Nice and easy and suggested reading.
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