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In 2013, companies and entrepreneurs cannot just self-promote and expect audiences to buy their products or hire them for their skills.
If you want to stand out from the competition, you have to show off your skills in different ways:
- By producing relevant articles, videos, pictures, etc
- By sharing other people’s great content
Creating content is a great thing, but there are only 24 hours in a day, and inspiration is not always around the corner. However, you still need to find an alternative way to serve your audience. That’s where content curation comes into play....
Curious about curation? Here's a useful overview to help you get a better picture of how curation can help you create relationships.