Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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15 Pearls of Wisdom From the Legendary David Ogilvy [SlideShare]

15 Pearls of Wisdom From the Legendary David Ogilvy [SlideShare] | Public Relations & Social Marketing Insight | Scoop.it

When you're frantically trying to stay in your marketing prime, remember: Some marketing advice stands the test of time.


... But sometimes, it's helpful to step back and remember that some marketing advice is timeless. Tools change, methodologies develop, but there are some core marketing truths that can stand the test of time. And sometimes, one person can be the source of a ton of timeless marketing advice.


Today we wanted to highlight one such person: David Ogilvy. Widely considered the Father of Advertising, Ogilvy was the founder of Ogilvy & Mather Worldwide and a prolific writer. Even though his books were published decades ago, his advice is still applicable today. So we rounded up his best advice for marketers to help inspire you on this dreadful Thursday morning. Here's what Ogilvy has to say...

Jeff Domansky's insight:

As a copywriter early in my career, David Ogilvy was always an inspiration. Recommended reading for marketing, PR and bloggers.

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How To Be Hilarious On Twitter, From A Writer Who Tweeted Her Way To TV

How To Be Hilarious On Twitter, From A Writer Who Tweeted Her Way To TV | Public Relations & Social Marketing Insight | Scoop.it
When a veteran stand-up comic is also funny on Twitter, it doesn’t exactly come as a shock. When an unknown phenom makes you physically choke on guffaws, though, it’s a revelation and also something of an extended audition.

 

...After catching the attention of the comedy cognoscenti in 2010, the then recent Harvard graduate soon got jobs writing on the Oscars and Disney’sA.N.T. Farm., before moving to a staff writer position at NBC’s ensemble sitcom Parks and Recreation. (The show was just renewed for a sixth season.) The in-demand writer is also an accomplished poet who’s writing asatirical guide to science for ladies.

 

Megan Amram’s frothy blend of dark humor and smart, surreal silliness has found more than 356,000 followers on Twitter so far. Although not everybody trying to generate laughs online is doing so for the same reasons, or with the same twisted flair, Amram’s consistent comedic quality is enviable for anyone trying to make their mark with brief bursts of humor. The multidiscipline writer recently spoke with Co.Create about puns, poetry, and how to be funny on Twitter altogether....

Jeff Domansky's insight:

Great tips and inspiration for Twitter humor...

Aleatha Shepley's curator insight, May 21, 2013 11:39 PM

That's funny

Two Pens's curator insight, May 23, 2013 2:37 PM

Anyone who thinks you can't make a reputation on Twitter is hiding one's head under the ostrich and the earth. 

Emily at Two Pens's curator insight, May 23, 2013 3:04 PM

She's an accomplished poet, too!