Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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PR pro: Don’t call us marketers

PR pro: Don’t call us marketers | Public Relations & Social Marketing Insight | Scoop.it
An op-ed from The Huffington Post draws clear lines between the marketing and PR fields, but the reality is those distinctions are getting blurrier.


...PR people shouldn’t be offended by being perceived as marketers any more than marketers should be offended by being seen as public relations pros. We should all recognize that the lines are blurred in the new paradigm—it’s only when the efforts are coordinated that the best things happen.

Jeff Domansky's insight:

Nice counterpoint by Kevin Allen at PR Daily to the HuffPost article by Brian Kilgore (following scoop).

Jared Hill's curator insight, October 8, 2013 10:00 AM

Well explained.  Helps people differentiate us from the marketers

Erika Kettlewell's curator insight, September 7, 2014 10:13 PM

I think this article does a good job of explaining that even though PR and advertising are different we still all work together to create the final outcome.

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Friday Five: Ways Millennials Can Become More Strategic Thinkers

Friday Five: Ways Millennials Can Become More Strategic Thinkers | Public Relations & Social Marketing Insight | Scoop.it

Entry-level digital professionals have received quite a bit of abuse lately, particularly that we allegedly feel entitled to be “digital strategists” just because we belong to our specific generation. What can we do to counter those concerns? We can put in the work to become more strategic thinkers.

 

Here are five ways millennials can become more strategic thinkers in the digital space...

 

[Good advice for any generation - JD]

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Don't Insult PR People by Calling Them Marketers

Don't Insult PR People by Calling Them Marketers | Public Relations & Social Marketing Insight | Scoop.it
Do people quoted in newspapers review the stories before they run? Can advertisers legally lie? Are PR people the biggest liars of all? How much does it cost to get a story into The Globe and Mail or the Toronto Star?


Just a few questions that show people do not understand public relations.

Jeff Domansky's insight:

Brian Kilgore provides dinosaur definitions of PR and tries to convince us PR people aren't  involved in "marketing." Fail. That was yesterday. 

Jared Hill's curator insight, October 11, 2013 10:45 AM

This helps to show the distinction between the two fields