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Scoop.it!
If you already know your hashtags, great. Use them. If you have an event or brand tag that is relevant to what you’re sharing, use it. To reach beyond your followers, you’ll want to take your topic and search hashtags that have gone out with the topic word(s). Six social media tools provide for this....
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Scoop.it!
According to a ground-breaking study (“Revolutionary study: We prove that tweets do affect rankings”) performed by UK digital agency Branded3, there is a strong positive correlation between the...
number of tweets of a URL, and its corresponding Google ranking. The study suggests that a web page’s search rankings start to improve when its URL has received 50 tweets, but the real benefits start to accrue after a web site is tweeted more than 1,000 times.
Because much of the content an organization publishes originates with the public relations team, it’s important for communications pros to pause for a minute and consider how they can build rank and visibility for their organizations’ web sites by fine-tuning their Twitter strategy and integrating more strongly with their web marketing teams....
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Scoop.it!
Still, Twitter’s taken the lead for a few reasons that Lichtenstein delves into, and that will be gone into a bit more detail here to be sure that business owners and entrepreneurs know exactly how they can use Twitter to really boost their social media marketing campaign....
Jeff Domansky's insight:
Reasons why Twitter has clout...
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A couple of these tools were new to me.