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Small sites do stand a chance.In my SEO career, I’ve advised for more sites than I can count. I’ve worked with big and small sites on all kinds of budgets. And I found out that a lot of the SEO principles that apply to larger sites actually apply to smaller sites as well. As the title of this article suggests, you can do big-scale SEO on a tiny site....
SEO Tооlѕ If уоu аrе lооkіng fоr wауѕ tо іmрrоvе уоur wеbѕіtе’ѕ ѕеаrсh еngіnе rаnkіng, уоu сlеаrlу nееd thе bеѕt SEO tооl thаt саn wоrk wоndеrѕ! Wіth SEO tооlѕ, уоu аrе gіvіng аn еdgе tо уоur buѕіnеѕѕ, оvеr іtѕ соmреtіtоrѕ. Amоng аll thе tесhnіԛuеѕ uѕеd tо ѕtudу аnd dеtеrmіnе thе ѕtаtuѕ оf еvеrу wеbѕіtе, rеѕеаrсhіng hаѕ рrоvеd tо ѕhоw a rаdісаl dеvеlорmеnt іn уоur ѕеаrсh еngіnе rаnkіngѕ. SEO tооlѕ саn rеѕоlvе еасh оf уоur соuntlеѕѕ рrоblеmѕ....
Think you know SEO? It’s all about keywords, content, and optimization, right?Not quite.Despite what you may think you know, search engine optimization has far less to do with content, coding, or site architecture than with psychology.The reason why people search for things in the first place is what matters. That’s especially true when it comes to effective SEO.I know, I know. You’ve been told time and time again to use specific keyword densities and to otherwise tweak the way in which words are arranged on the screen.What does psychology have to do with any of it?...
Like most, you probably have a general idea of your primary keywords. For example, if you provide web design services in Denver, obvious keyword choices include: Denver website design, Denver website design companies and the like. But, you don’t want to stop there. There are two other things that you need to do: - Make a list of long-tail keywords to target, when creating blog posts and other content. - Learn more about your competition, including their target keywords. With that in mind, let’s review seven tools that you can use to find the best keywords for your business....
SEO is a marathon, not a sprint. And at some point, your businesses is likely to experience a lull in organic traffic performance that requires you to mix up your strategy to get back on track. One way to do this is through dynamite keyword discovery.
The search landscape is always changing. This includes what people search for, how they search, and what syntax – or combination of words and phrases – they use to search for things.
Efficient and resourceful keyword discovery, done on a regular basis, is key to a strong content strategy and rewarding SEO over the long term.
So whether you’re in an SEO slump, or just trying to start SEO, use these 2 keyword discovery techniques to quickly identify promising terms....
If you are struggling to build links, if you don’t know right from wrong, this post will serve as your guide moving forward. So, what’s next? Will you build links like the pros, eventually pushing your rankings to the top? With the following 13 SEO tools, you will get the help you need to build links, boost your rankings, and reap the rewards.
Here are the tools!
ll SEOs need tools to effectively do their job and give their clients results. But with all the SEO tools out there, how can you possibly keep track of them all?
Luckily, we’re here to help!
We’ve brought together a massive list of over 200 of the best SEO tools, including links to the website, a short description, function, and whether or not it is free/paid....
Having the right tools makes the job much easier, don’t you think? Luckily, there are plenty of completely free SEO tools that you can use to help you out in improving your SEO strategy. Here are some of the best free SEO tools available:
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DA (domain authority) is measured on a scale of 1 to 100. The closer you are to 100, the more traffic and better ranking you’ll have. But––you guessed it––a low DA can result in huge losses of traffic and ranking. That’s why it’s important to have a good DA. I see lots of people having trouble changing their DA and that’s because it’s somewhat of a long-term process. You can’t just make a couple of changes and expect your DA to skyrocket. However, there are actionable steps you can take to improve your DA. It won’t happen overnight, but it’ll happen faster than you think. I’ve put together this plan that helped one of my clients increase their DA by 5 points in just 2 weeks. Take it from me. This plan works....
These days, it seems like most marketing jobs require at least a basic knowledge of search engine optimization. Even writers need to know about it -- gone are the days, it seems, of simply composing with words. We have to know how to rank, build links, and yield traffic. But many of us aren't sure where to begin. And that, says HubSpot Senior Acquisition Manager Matt Barby, is due to the deluge of information available on SEO. "The problem is that most of it is either ill-informed or just factually incorrect," he explains. Luckily, because Barby's job has involved working with SEO and its experts over the past few years, he's built a go-to arsenal of resources on the topic -- which we're eager to share. If you're feeling overwhelmed by the amount of sites for learning SEO, fear not --- we've put together a list of some of the most comprehensive resources out there. Check them out below....
You can use schema to tell search engines that another group of words is a review from a happy fan and that those words in the footer make up your address and phone number.
Schema uses a growing number of itemtypes to help identify things like articles, local business, reviews, events, and products.
Now, before your eyes glaze over, you won’t have to learn a bunch of code to take advantage of Schema. You can use any number of Schema code generators to create the HTML code you might need for something like your address.
You can also test your structured data using Google’s testing tool...
One of the top goals in digital marketing is to have strong SEO. Strong SEO means that your content ranks in search, drives organic traffic, and ultimately converts visitors into customers. But there are many parts of SEO that must work in tandem to reach this goal. It’s a multi-part practice that takes time and resources to execute. One surefire way to make sure your site always follows white hat SEO best practices and performs its best in search is a complete website SEO test. In this post we’ll review 2 tools that test website SEO in 2 crucial ways....
As a Customer Training Specialist at HubSpot, I’ve had the pleasure of meeting hundreds of our customers in person. One thing that makes my job so interesting is that I’m always learning about new and exciting tools HubSpot customers are using when it comes to inbound marketing. Some of my favorites have come from our discussions around keyword research.
There are many tools out there to do keyword research. At times it can seem overwhelming to decide which one is right for your business. Most of the tools customers have shared with me fall into two categories: keyword generators and keyword analytics tools. Here are some of my favorites....
Have you ever wondered how to get your website to come up in search results? Of course you have. Every small business wants to be found online, but it isn’t always an easy task.
Website traffic doesn’t follow the Field of Dreams mantra, ‘If you build it, they will come.’ You can create a killer website, but if you aren’t using search engine optimization (SEO) techniques, your online bleachers will remain empty.
What’s SEO? It’s a way to improve your website’s visibility, so it appears in search results. By making specific changes to your website you can organically increase traffic and please the Google Gods so your site is listed when people use certain keywords.
To help boost your rankings without calling in a webmaster, here are six free SEO tools for the time-strapped business owner:...
Every start-up needs to have some tactics for growth marketing, otherwise known as growth hacking.
The way to zero-in on where your company needs to focus their efforts is to take those mounds of data you’ve collected and find a repeatable method for growth. Use your creativity to look beyond the use of AdWords or SEO to find the nirvana of self-perpetuating marketing.
Growth isn’t something that is just handed to you — you can’t copy and paste another company’s method to apply it to your own. Therefore, check out my list of the 13 must-have tools that any growth marketer needs to be successful.
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Neil Patel offers small website SEO tips and tools.