Public Relations & Social Marketing Insight
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Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Breakthrough SM: 21 Free and Simple SEO Tools to Instantly Improve Your Marketing

Breakthrough SM: 21 Free and Simple SEO Tools to Instantly Improve Your Marketing | Public Relations & Social Marketing Insight | Scoop.it
From ultimatesocialmediaempire.blogspot.ca - October 7, 2014 2:11 AM

It’s amazing the difference a good tool can make – and the extra time it takes to get work done without a helpful tool.


Fast-forward to online marketing. How can you work smarter and faster with SEO? It starts with having the right tools.


I’ve collected a big sampling of the best free SEO tools on the market—tools with a wide variety of uses and covering a number of common needs. These tools are fast, free, and easy-to-use. I hope you find one or two (or twenty) you can put to good use, today....

Jeff Domansky's insight:

Great collection of social media tools to help you build page rank and improve your search engine optimization.

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101 Conversion Rate Optimization Tips, Tactics, and Techniques

101 Conversion Rate Optimization Tips, Tactics, and Techniques | Public Relations & Social Marketing Insight | Scoop.it
From www.ventureharbour.com - March 23, 2014 12:57 AM

To get you started with conversion optimization, here’s a giant list of 101 valuable, actionable tips on conversion rate optimization, divvied up into five sections: color psychology (what colors convert best), copywriting tips (what words and writing techniques help you sell better), sales funnel & landing page streamlining (making the conversion from visitor to dollars in the bank simpler), split-testing (seeing what works), and a few miscellaneous general tips.


These tips go beyond the general “have a professional design” — these are actionable, specific steps you can take to improve your website conversions today. I highly recommend that you bookmark this page and refer back to it constantly...

Jeff Domansky's insight:

This is a valuable list of 101 optimization resources. Recommended reading for marketers and PR pros.

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How We Grew OkDork 200% with These Exact SEO Tips | OKDork

How We Grew OkDork 200% with These Exact SEO Tips | OKDork | Public Relations & Social Marketing Insight | Scoop.it
From okdork.com - April 27, 2014 2:17 AM

A few months ago I advised and implemented SEO strategies for OkDork. Within 6 months, OkDork’s non-branded organic traffic increased by more than 200%.


What I did was not special just for Noah’s site but strategies and tactics you can do with your own site. I’ve done these strategies at KloutFire for over the past 1.5 years.


The goal of this post is to help people at all levels learn something new, take action and get results with more free traffic from search engines like Google...

Jeff Domansky's insight:

Want to be an SEO smartypants? Keep reading.

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