Why Brands Should Be Investing in Content Curation | Public Relations & Social Marketing Insight | Scoop.it

Content is king. Create more content. Write more blog posts.


That's the story that many content marketing gurus and social media gurus have been preaching for the last few years.


It's a story and an idea that has been talked about so frequently that we're now living in a world that is overcome with content. It feels like every topic is being written about. It feels like every acquisition is being analyzed. It feels like it's impossible to keep up with all the great content being created and shared.


Which is why now more than ever, there is a real need in the world for people who curate great content....