Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Adobe brilliantly reimagines the color picker as an artist's watercolor palette

Adobe brilliantly reimagines the color picker as an artist's watercolor palette | Public Relations & Social Marketing Insight | Scoop.it

While many imaging apps’ tools closely resemble those used by artists in the real world – such as brushes and pens – the color picker feels like a completely digital device. A new project from the folks at Adobe Research and University of Toronto reimagines it as a skeuomorphic palette that’s designed to be more natural and intuitive, while allowing for the creation of harmonious color schemes and works of art.


Instead of forcing users to choose from colors from across the entire spectrum, Playful Palette presents you with an interface that’s more like how you’d mix paint in real life. Pick a bunch of colors represented as paint blobs, make a puddle with them, blend them with lighter and darker hues by pushing in different directions and get a gradient of colors to work with. Hit ‘play’ on the clip for a better idea of what I’m talking about:...

Jeff Domansky's insight:

Adobe Research and University of Toronto have reimagined the color picker as a skeuomorphic palette that's designed to be more natural and intuitive.

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Typography Inspiration for the Modern Web · Typewolf

Typography Inspiration for the Modern Web · Typewolf | Public Relations & Social Marketing Insight | Scoop.it

I launched Typewolf as a side project in June of 2013. Working as a designer, I was always frustrated by the lack of good resources for choosing fonts for design projects. Seeing type samples set in “the quick brown fox jumps over the lazy dog” isn’t very useful when it comes to web design—seeing how real type performs on actual websites is much more helpful.


I’ve also noticed that other typography sites tend to be written from a type designer’s perspective rather than from the perspective of someone who actually uses type in their day-to-day work. I’ve been a designer for 15 years, so everything on Typewolf is approached from a designer’s perspective....

Jeff Domansky's insight:

Jeremiah Shoaf's Typewolf helps designers choose the perfect font combination for their next design project—features web fonts in the wild, font recommendations and learning resources. Excellent resource.

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50 Gorgeous Color Schemes From Award-Winning Websites

50 Gorgeous Color Schemes From Award-Winning Websites | Public Relations & Social Marketing Insight | Scoop.it

Color is such a fundamental part of the way we perceive the world that we often take it for granted. Think about it: From the youthful and vivid orange on someone’s attire to the gray and gloomy sky above us, colors have the power to mold our perceptions of others and even the circumstances we find ourselves in.


This is why one of the most powerful tools in a designer’s arsenal is color. It can either make or break a design; it can be the determining factor in engaging viewers or sending them promptly on their way.


As a non-designer, I often find it difficult to find just the right colors for my amateur projects. Whether I’m creating a simple image to support my content or more elaborate projects such as a slide deck or infographic, I frequently spend a good amount of time looking for the perfect color scheme. I ask myself questions like: Do I want my design to be inviting? Provocative and bold? Or intelligent and elegant?


Unless you’re a seasoned designer, it takes time and effort to find a color combination that works, which is why the design team at Visme decided to provide our users with a handy list of beautiful color schemes from websites that have been recognized by Awwwards, the most prestigious award for Web designers and developers....

Jeff Domansky's insight:

A list of 50 color schemes from award-winning websites, and how to apply them in Visme using the hex color codes.

GwynethJones's curator insight, April 15, 2017 10:00 PM

LOVE me some colour schemes!

Anne's curator insight, April 17, 2017 8:29 AM

A list of 50 color schemes from award-winning websites, and how to apply them in Visme using the hex color codes.

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One Page Love

One Page Love | Public Relations & Social Marketing Insight | Scoop.it
One Page Love is a One Page website design gallery showcasing the best Single Page website designs from around the web.
Jeff Domansky's insight:

Many impressive designs, wonderful creativity and plenty of inspiration for web designers, marketers and bloggers in this collection of 604 websites and growing. Recommended reading. 10/10

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10 great uses of whitespace in web design

10 great uses of whitespace in web design | Public Relations & Social Marketing Insight | Scoop.it

While clients often ask you to cram in as much information into a page as possible, seasoned web designers know this can lead to a usability nightmare. Confident and careful use of whitespace, in contrast, is all about giving content room to breathe.


The examples listed here work because everything the visitor needs is still there on the page; all that’s absent would just be clutter. In place of that clutter, whitespace helps create a balanced, easy to navigate interface where you can find what you need without being overwhelmed....

Jeff Domansky's insight:

Don’t try to cram everything into one small area. Follow these great examples, and use whitespace to let your content breathe.

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14 of the Best Product Page Design Examples We've Ever Seen

14 of the Best Product Page Design Examples We've Ever Seen | Public Relations & Social Marketing Insight | Scoop.it

If you look at how product pages take shape across different companies, it's clear that they run the gamut. Some go for the direct approach, displaying an image of a product and explaining why someone should buy it. Other companies create elaborate pages with moving parts and fancy coded elements.

 

Of course, some companies fare better than others at creating delightful product pages.

 

But since we prefer to focus on the positive, we scouted out 14 examples that we find truly admirable. From messaging, to value propositions, to general product promotions, these brands nail these features in a persona-friendly way....

Jeff Domansky's insight:

Read about some of the best product pages on the internet, and what makes them great.

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75 of the Smartest Resources for Web Designers – cmd + T

75 of the Smartest Resources for Web Designers – cmd + T | Public Relations & Social Marketing Insight | Scoop.it
A lot of these lists just cram everything and anything into the lineup. So, we decided to pick our designers’ brains to bring you the best resources that we are using on a daily basis.
Jeff Domansky's insight:
Caroline Reder shares a useful list of best design tools. Recommended reading. 9/10
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16 of the Best Website Homepage Design Examples

16 of the Best Website Homepage Design Examples | Public Relations & Social Marketing Insight | Scoop.it

You never get a second chance to make a first impression -- that’s why your homepage is undoubtedly one of the most important web pages on your website.


For any given company, the homepage is its virtual front door. If a new visitor doesn't like what they see, their knee-jerk reaction is to hit the "back" button.


That's right -- unfortunately, a lot of people still judge a book by its cover.What makes a website's homepage design brilliant instead of blah? Well, it takes more than looks alone -- it also has to work well. That's why the most brilliant homepages on this list don't just score high in beauty, but also in brains....

Jeff Domansky's insight:

Browse through these excellent website homepage design examples to get inspiration for your own homepage design strategy.

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2016 Creative Trends - Shutterstock

2016 Creative Trends - Shutterstock | Public Relations & Social Marketing Insight | Scoop.it

See what the design world will look like this year with Shutterstock’s latest infographic.Global TrendsThe top four trends making an impact around the world.

Jeff Domansky's insight:

Here's a fascinating look at visual design trends from Shutterstock one of the world's leading stock photo services. Recommended viewing. 10/10

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Palettes of 50 Visually Impactful Websites to Inspire You – Design School

Palettes of 50 Visually Impactful Websites to Inspire You – Design School | Public Relations & Social Marketing Insight | Scoop.it
As Buffer writes, over 90% of our assessment of a product is made on color alone, so it makes sense that color should be considered with care for every design decision, particularly on websites. Chances are, if we don’t like the color palette, we’re not going to stay on the site for very long.

To get you started on your own palette, we’ve gathered 50 beautiful websites with versatile color schemes you can take inspiration from. So without further ado, let’s get knee-deep in some beautiful colors.
Jeff Domansky's insight:

50 very tasty website designs and colors. Recommended viewing. 9/10

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Best Website Designs of 2015 - Designmodo

Best Website Designs of 2015 - Designmodo | Public Relations & Social Marketing Insight | Scoop.it

There were trends that carved a quite niche for themselves such as responsiveness, mobile-friendliness, animations; others that matured such as flat style or scrolling effects; a few that remained unchanged like hamburger menu button or one-pages; and those that took the web by storm and quickly passed like dynamic patterns.


The year certainly supplied creative folks with a fertile environment where one can easily go wild. Although it is challenging to trace every key moment, however, we can demonstrate the overall picture through a collection of ingenious and exclusive projects.


We are going to dive into the best web designs of 2015 that were highly and justly rewarded by Designmodo team. Here’s what we have for you....

Jeff Domansky's insight:

Lots of creativity and web design lessons here.

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15 vibrant color scheme apps that make design simple - The Creative Edge

15 vibrant color scheme apps that make design simple - The Creative Edge | Public Relations & Social Marketing Insight | Scoop.it

There’s no reason for your designs to look drab – especially when it comes to color. A quick glance online and you’ll find a stockpile of color scheme apps ready to help you learn, play and perfect your next palette.From clever Hex code games to comprehensive color wheels, here are 15 of our favorite free color scheme apps to take your designs to the next level....

Jeff Domansky's insight:

Excellent color resources for design, blogging and marketing. Recommended viewing!  10/10

Jeff Domansky's curator insight, January 10, 2016 10:18 AM

Excellent color resources for design, blogging and marketing. Recommended viewing!  10/10

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Best Website Designs of 2015 - Designmodo

Best Website Designs of 2015 - Designmodo | Public Relations & Social Marketing Insight | Scoop.it

There were trends that carved a quite niche for themselves such as responsiveness, mobile-friendliness, animations; others that matured such as flat style or scrolling effects; a few that remained unchanged like hamburger menu button or one-pages; and those that took the web by storm and quickly passed like dynamic patterns.


The year certainly supplied creative folks with a fertile environment where one can easily go wild. Although it is challenging to trace every key moment, however, we can demonstrate the overall picture through a collection of ingenious and exclusive projects.


We are going to dive into the best web designs of 2015 that were highly and justly rewarded by Designmodo team. Here’s what we have for you....

Jeff Domansky's insight:

Creativity with your coffee.

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10 great examples of web design portfolios for 2017

10 great examples of web design portfolios for 2017 | Public Relations & Social Marketing Insight | Scoop.it

If you want to get the job or freelance gig you’re looking for, your portfolio needs to impress. And web designers have a tougher time than other creatives, as it isn’t just the case studies people will judge you on, but the design of the site itself. In this post, we bring you 10 of the coolest web design portfolios we’ve seen emerge in 2017 so far.


While some go to town on special effects, others just rely on the timeless values of good design. All, however, should provide ample inspiration for your own portfolio....

Jeff Domansky's insight:

10 of the latest and greatest web designer portfolios to emerge this year.

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Free typography resources: The big list - InVision Blog

Free typography resources: The big list - InVision Blog | Public Relations & Social Marketing Insight | Scoop.it

Everyone, even non-designers, can agree that the smallest typographical change can make a world of difference (*cough* Warren Beatty *cough*). Elevating designs through typography is a skill every designer should have in their back pocket.


Do you want to become a typography wiz—and, ultimately, an even better designer? We want that for you too! That’s why we’ve gathered a list of the best free typography resources—handpicked, just for you.


Free typography education


Check out these e-courses, e-books, and workshops to get started on your typographical journey....

Jeff Domansky's insight:

Over 40 free typography resources—font identifiers, downloadable fonts, courses, and more. Awesome resource.

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15 Inspiring Examples of Small Business Branding

15 Inspiring Examples of Small Business Branding | Public Relations & Social Marketing Insight | Scoop.it

While big businesses often have multiple decision makers with very specific ideas and guidelines to keep their existing brands consistent, smaller companies are usually more open to exploring new creative directions, and can move faster to implement them.

 

If you need some more convincing that working with small businesses can result in some stunning creative work, we've put together a list of 15 small business branding examples to get you inspired for your next project...

Jeff Domansky's insight:

Check out these stunning and unique examples of small business branding from HubSpot.

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Web Design Agencies Websites: 26 Creative Web Examples | Graphic Design Junction

Web Design Agencies Websites: 26 Creative Web Examples | Graphic Design Junction | Public Relations & Social Marketing Insight | Scoop.it

Fresh, innovative, creative, minimalist award winning web design agencies websites for inspiration. Today we've selected 26 best web design agencies' websites.


Beautiful examples of Web Design Agencies websites for inspiration. These agencies are are using the latest technologies “HTML5,  CSS3  and  JavaScript” for their websites to create perfect and eye catching design. 


Let’s take a quick look at some amazing new web trends to keep in mind when designing your next website project.

Jeff Domansky's insight:

You're in for a creative treat with these 26 agency websites. Enjoy.

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10 Recent Inventive Examples of Animation in Web Design

10 Recent Inventive Examples of Animation in Web Design | Public Relations & Social Marketing Insight | Scoop.it

In a creative profession like web design, inspiration plays a huge part in your daily work schedule. It’s not always easy to come across inspiration which is why I started collecting all of the little snippets of inspiration I could find with my new side project.

 

Whether you are a freelancer or part of a larger design team, getting a dose of inspiration in the morning is an excellent way to start your day. With inspiration in mind, I want to welcome you to a curated roundup of inspiring web design elements. Featuring everything from simple, animated SVG logo design to complex interactive storytelling, this page is sure to inspire – so take a look and tell us what you think!...

Jeff Domansky's insight:

Lots of creativity and design inspiration in these web design animations.

El Monóculo's curator insight, November 10, 2016 8:50 AM

Lots of creativity and design inspiration in these web design animations.

Daniel Gonzales's curator insight, November 10, 2016 12:32 PM
Innovative and inventive! Awesome new examples for future standards.. Great share ;-)
Yu PANG's curator insight, November 12, 2016 6:07 AM

10 Recent Inventive Examples of #Animation in #WebDesign 

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How To Make Your Own Website - Best Website Builder | Strikingly

How To Make Your Own Website - Best Website Builder | Strikingly | Public Relations & Social Marketing Insight | Scoop.it

Strikingly is the best website builder for anyone to build a gorgeous, mobile-friendly website easily. Quick, simple and stylish. Get started today.

 

EDITOR POSSIBLE

Click anything to edit, and publish instantly. Absolutely no code or design experience needed. We keep it simple and focused. Build a beautiful website in under 30 minutes. ...

Jeff Domansky's insight:

Excellent web design tool, very reasonably priced and exquisite design.

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The Enormous List of Web Typography Resources - Optimizer WP

The Enormous List of Web Typography Resources - Optimizer WP | Public Relations & Social Marketing Insight | Scoop.it

Typeface selection plays a critical role in the readability of your content. Although it may be one of the overlooked aspects when it comes to designing websites. One of the main finding of Nielsen Norman Group Eye-tracking Study of Web Readers was “Text Attracts Attention Before Graphics”. The study revealed:


“Of users’ first three eye-fixations on a page, only 22% were on graphics; 78% were on text”.


As a web designer, you need to pay more attention to typography.To make your design more effective and impactful we have compiled a huge list of typography tools and resources available on the Internet. If you are serious about web design and want to improve your skills, Take time to work your way through this resources.…

Jeff Domansky's insight:

Think topography doesn't matter? Think again and check out these amazing typography resources from Optimizer WP.

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30 Stunning Lettering Fonts That Nail The Hand-Drawn Look

30 Stunning Lettering Fonts That Nail The Hand-Drawn Look | Public Relations & Social Marketing Insight | Scoop.it

Have you seen the hand-drawn look? Hand lettering's rising popularity has imposed a new grungy, ornated style in fonts that we can't get enough of. These type families offer uniqueness and naivety, while adding an unpretentious touch to print and web designs alike. If you haven't tried your hand at lettering yet, get started with these brilliant fonts that evoke that coveted hand-drawn look....

Jeff Domansky's insight:

Cool typefaces for creative designs.

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Reimagining the 2016 Oscars movie posters - The Creative Edge

Reimagining the 2016 Oscars movie posters - The Creative Edge | Public Relations & Social Marketing Insight | Scoop.it

What better time to kick off a fun community contest than right before the Academy Awards?! This time around, we turned to our designer community to reimagine the 2016 Oscars movie posters for the 8 “Best Picture” nominees, drawing inspiration from the minimal movie poster trend.


The results were great – and Mad Max and The Martian were definite favorites. Check out the winners and some of the highlights below!...

Jeff Domansky's insight:

The Creative Edge turned to its designer community to reimagine the 2016 Oscars movie posters for the 8 "Best Picture" nominees. Here's what they came up with. Recommended viewing. 9/10

GwynethJones's curator insight, January 30, 2016 12:14 PM

I LOVE this both for ART classes, English classes, & in the Library! 

Reimage Book Covers!? Reimagine ANYthing! Get kiddos thinking!

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The big web design trends for 2015 - The Creative Edge

The big web design trends for 2015 - The Creative Edge | Public Relations & Social Marketing Insight | Scoop.it

When thinking about web design, you must consider the full spectrum of possibilities that the internet presents. Done boldly, designers can push the limits of human interaction and imagination on a global scale – as is often seen with edgier industries, such as creative agency websites.


In this article, we’ll boil down some of the most prominent web design trends emerging in 2015. It is here that we can find true innovation and new opportunities – a few of which may completely change our understanding of a “modern website”....

Jeff Domansky's insight:

99Designs boils down 13 of the most prominent web design trends emerging in 2015. Will they change your understanding of a "modern website"? You be the judge.

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50 Free Resources for Web Designers | Speckyboy

50 Free Resources for Web Designers | Speckyboy | Public Relations & Social Marketing Insight | Scoop.it
The tremendous thing about the design community is that we all love to share. We really do. Whether we share our thoughts and ideas via an in-depth article or by giving advice/feedback on a forum, or even by freely offering high-quality resources. The sharing is what makes our community truly great!


Here are last month’s 50 best free resources for designers…

Jeff Domansky's insight:

If you're a designer, you'll find some great resources here from typefaces and icons to UX, UI and design tools.

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25 Free Minimalist Fonts for Super Clean Designs

25 Free Minimalist Fonts for Super Clean Designs | Public Relations & Social Marketing Insight | Scoop.it

These are the prettiest free minimalist fonts you will ever want to use in order to create super-clean, gorgeous designs!


Whether you want to use them for prints or logos, or want to add them to a website, these minimalist fonts are very versatile and can be used in pretty much any kind of design.


The trend of minimal design is here to stay, which is why minimalist fonts are so popular among designers. With the overwhelming use of mobile devices, and the increasing emphasis of search engines on website speed and usable, users are now looking for designs that are easy to use, without any over the top effects or graphics.


The 25 free minimalist fonts showcased here in this list include both free serif fonts and free sans serif fonts. They have clean shapes, unique details and will make your designs pop out if you decide to use them!...

Jeff Domansky's insight:

Fresh ideas for certain types! ;-)

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