Public Relations & Social Marketing Insight
444.5K views | +3 today
Follow
Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
Your new post is loading...
Your new post is loading...
Scooped by Jeff Domansky
Scoop.it!

18 Ways to Add More “WOW” to Ecommerce | TrueShip

18 Ways to Add More “WOW” to Ecommerce | TrueShip | Public Relations & Social Marketing Insight | Scoop.it

Zip. Zazzle. Wow. These are all intimated psychological reactions in consumers that should occur when they visit your online store. But adding these to the mixing bowl when baking your ecommerce cake can prove to be troublesome. We’ll help you cut to chase with these 18 easy ways that you can make your home page snap, crackle, pop (no silly elves required).

Jeff Domansky's insight:

Wow your shoppers by using these 18 methods to spice up your ecommerce home page.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Myth or Reality – “Online Stores send customers to offline stores” | Magento

Myth or Reality – “Online Stores send customers to offline stores” | Magento | Public Relations & Social Marketing Insight | Scoop.it

It is true? Myth or reality? Well extensive research and customer surveys have produced mind boggling evidence that online stores actually work as an essential counterpart for boosting in-store sales of many businesses which have online representation.


Consumers interested in purchasing products often get sidelined with alternatives and comparable products online with good product presentation and conclusively, refuse to buy the product. However, the same customer is rejuvenated after seeing the product in reality while walking in a local store. The result is offline purchase!...

Jeff Domansky's insight:

Online presence and advertising results in offline sales. There are 5 different types of proofs that has been used to come to the this conclusion that it is a reality that online stores send customers offline.

No comment yet.