Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Think you can keep a layoff secret? HMV proves otherwise | Shel Holtz

Think you can keep a layoff secret? HMV proves otherwise | Shel Holtz | Public Relations & Social Marketing Insight | Scoop.it

Shel Holtz examines the challenge of communicating layoffs to employees and its impact on company reputation and other key audiences.

 

the social media era makes it even more difficult to manage information..

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This Huge Brouhaha About Carol Bartz's "I Got Fired" Email Is Absurd—It Was A Breath Of Fresh Air

This Huge Brouhaha About Carol Bartz's "I Got Fired" Email Is Absurd—It Was A Breath Of Fresh Air | Public Relations & Social Marketing Insight | Scoop.it
All CEOs should speak this way....

 

...In an era in which communications professionals, attorneys, and brand consultants scrub everything many CEOs say, this was admirable and refreshing. More CEOs should speak like people. It makes them more approachable and likable. It reminds everyone that they are people doing jobs. And it makes everyone actually listen to what they have to say.

 

In any event, when Carol Bartz got canned as Yahoo's CEO, she went out exactly the way she came in: With a short note to the staff...

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