Solutions for Trustworthy Journalism in a Fact-Checking-Free World | Mediashift | PBS | Public Relations & Social Marketing Insight | Scoop.it

...Turns out that what we have now are a lot of ethics codes and policies, but very little accountability.To make sense of this, here’s the kind of lapse I’m talking about, none of which seems to have been addressed.


1. NBC selectively edited a video and badly misrepresented a guy in a real ugly case. Not clear if they’ve come clean about it yet.Suggestion: News outlets should make the full recording available, perhaps via a discreet rapid-response accountability team.

2. Sometimes a news outlet might broadcast a public figure lying, even when they know it’s a lie. This is what Jon Stewart calls the “CNN leaves it there” problem.Suggestion: Reporters are smart — if they know they’re being lied to, don’t broadcast it. If they smell a lie but they’re not sure, do a good faith fact-check....