Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Editorial Design Inspiration: Creamier | Abduzeedo Design Inspiration & Tutorials

Editorial Design Inspiration: Creamier | Abduzeedo Design Inspiration & Tutorials | Public Relations & Social Marketing Insight | Scoop.it
Creamier brings together 100 of the most exciting contemporary artists emerging today, each chosen by prominent international curator. Original resource, Creamier truly reflects the current moment and is vital for both those in the art world and those that are new to contemporary art....
Jeff Domansky's insight:

If you love fresh ideas and graphic design, check this post. Tasty visuals.

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If You Love Your Brand, Set It Free | Smashing Magazine

If You Love Your Brand, Set It Free | Smashing Magazine | Public Relations & Social Marketing Insight | Scoop.it
A fresh and liberating approach to defining a brand and why we ought to consider total brand consistency as an unachievable ideal.

 

The practice of branding is undergoing a deep transformation — a change brought about by our kaleidoscopic postmodern culture, the development of communication technology and rapid globalization.

 

In prior decades, brand managers aimed to establish their products and services primarily by way of consistency and repetition. A brand’s voice and message were to be the same, independent of marketing channel. The goal of the designer was to define identity systems that would ensure compliance and coherence in all of the brand’s manifestations, as codified in brand identity style guides....

Jeff Domansky's insight:

Excellent and extensive look into branding and design.

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The 15 top logo and branding design trends for 2012

The 15 top logo and branding design trends for 2012 | Public Relations & Social Marketing Insight | Scoop.it
Picking out the latest trends in branding, identity and logo design in 2012.

 

Logo design and branding trends are all around us - and whether you work as an identity designer or are just interested in the intricacies of branding design, we've trawled the web and blogs to bring you the latest trends in logo and branding design.

 

Notable sources are Bill Gardner's excellent Logo Lounge and its 2012 trend report, which includes many excellent insights – and is pretty much the authority on logo design trends) and Franklin Till's trend report for Computer Arts Collection....


Via brandideas, mojo3
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30+ Beautifully Inspiring Logos | GoMediaZine

30+ Beautifully Inspiring Logos | GoMediaZine | Public Relations & Social Marketing Insight | Scoop.it

Your logo is a visual representation of everything your company stands for. And with a statement like that, who wouldn’t be overwhelmed? It can be a difficult undertaking to sum up you or your clients’ entire brand identity in just an image or logotype. So where do you begin? Inspiration is the first thing that comes to mind. Here at Go Media we often ask clients to send us some logos they like to get a sense of their aesthetic taste. Of course we have an in-depth discovery meeting where we glean as much information about their company to create the most representative logo for their brand....

Jeff Domansky's insight:

Oh, c'mon. You know you want to take creativity break with your coffee. ;-)

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21 Examples of Black, White & Grey in Web Design | Inspiration

21 Examples of Black, White & Grey in Web Design | Inspiration | Public Relations & Social Marketing Insight | Scoop.it

Certain colors give a website a really elegant and clean look. Some color combinations are pretty popular in web design, and definitely the black, white & grey (sometimes with a hint of red) is one of those popular combinations. These colors, combined properly, result in beautiful and elegant designs. Today we will show you inspiring examples of websites using these colors. From subtle details to complete backgrounds and images, here you will see several different approaches to the same color palette.

Jeff Domansky's insight:

Here's a little inspiration to get the creative juices flowing...

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