Today’s blog post is of vital importance if you utilize Google’s organic SERPs as a traffic source.
Even if you’re not an “affiliate”, per se, but your business model in some way involves acquiring organic traffic from Google, then drop everything you’re doing and read this – because things have changed. And you need to either adapt, or find a new business model…
Ranking in the current environment (Post-Penguin) is a different game. Recovering in the current environment is… well… more on that below. The bottom line is that now, more than ever, you need to be building your OWN network of traffic...