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Nobody puts Pinterest in a corner. With 73 million users (85% of which are females), an expanding presence outside the United States and upcoming buyable pins, this social media platform/search engine is now more powerful and sophisticated than ever.
After months of pinning diligently and engaging with my subscribers, my analytics exploded, figuratively speaking – Pinterest has become the #1 referral for my blog, bringing a steady flow of high-quality visitors (that stay on my site for more than a microsecond and comment on/share the content) every day.
And that’s the beauty of Pinterest right there: their algorithm is not aggressive in the way Facebook’s is. People are either following your boards or they are not. There is no such thing as playing the Pinterest game or paying for advertisement in the hopes that an infinitely small slice of your subscribers will get to see your post in their feed. Pinterest popularity is entirely a question of how your subscribers engage with you and how easy you make it for them to share your content.
Here a few tested and tried tips that helped me reach over 160,000 followers on Pinterest....
I’m a bit embarrassed to share my early Pinterest Pins. But here they are anyway.
A pin loaded with hashtags, a really odd-sized image, an image with a one-word description, a Pin with no description at all.I’ve made a lot of mistakes with Pinterest, both in the Pins I’ve created and in the strategies and plans I’ve set forth. And I’ve come to discover that Pinterest is wholly unique from Twitter and Facebook, and that I’ve had things quite wrong from the start.
All these mistakes have been a wonderful opportunity to learn. I’m grateful for the chance to keep improving my Pinterest strategy, and I’d love to share with you all my mistakes and the new perspectives I’ve gained from researching and experimenting with the best ways to Pin on Pinterest....
We were even able to outrank more well known brands with more than triple the number of followers.
If you practice SEO, you’ll be glad to hear that ranking on Pinterest is far easier than ranking on Google. But it still requires persistence and time.
So what did we do to get ranked so high and how can you do the same for your brand?
Here are a few tips
Have your Pinterest follower numbers stalled?
Do you want to know the best ways to to get more followers on Pinterest?
You’ll be glad to know you can skyrocket your follower numbers on the site…
… And there are tools that can help you to do it!
We’ve compiled the best tips and tools to grow your Pinterest followers....
We’re not in one of the top niches for Pinning: food and drink, crafts, home decor.
How can we make sure that every blog post we write is as Pinnable as possible?
It’s been a fun experiment to see what’s worked. I’ll be happy to share with you some of the best practices we dug up with our research and how any brand—no matter the niche or visual orientation—can succeed in creating Pinnable content....
For many people, social media is one a great place to meet new consumers and gain followers. One of the most popular and overlooked social media sites is Pinterest. Pinterest is an online bulletin board that lets users save photos and pictures.
Users have multiple boards and can favorite and follow photos, boards, and users. Users see newly updated pins on their stream as people, and boards they follow are updated. This is a unique opportunity to showcase your products and help you generate income on Pinterest....
Growing your blog can sound like a daunting task, but by using social media you can promote and grow your blog pretty easily. With so many social media sites to promote blog content, it can be difficult to figure out where to put your effort any any given time.
I ûused to think Facebook was the top promoter until I discovered Twi,tter. With Twitter referral traffic quite variable as well, I attempted to promote some posts via Pinterest.I was shocked at how quickly I learned the value of Pinterest as a tool to help generate blog traffic and gain new readers!...
We all know Pinterest is popular, especially among the female demographic.But can it be leveraged to make you more money? Just like any other social network, it can be.
To show you how, I’ve created an infographic that breaks down how you can make money from Pinterest.
Pinterest isn't a brand new social network. It's been driving some really impressive web traffic recently, but many marketers are still in the dark as to its potential for branding.
Pinterest is a unique social network that goes by its own rules of engagement and user dynamics. Brands risk damaging their reputation through a misguided use of Pinterest. Here are five most persistent marketing misconceptions about this increasingly popular social network...
Pinterest is a consumer data goldmine if marketers know how to use it. With over 70 million active users pinning dreams, goals and projects every month, Pinterest marketers can harness very personal insight into what shoppers view as important and interesting enough to save for the future and share with their friends and followers.
Forrester has written that Pinterest has not yet proven effective for brands, but we decided to take a closer look to establish how the platform can work for marketers today. We analyzed about 10 million social shares across the social web to determine how valuable Pinterest really is and how to use it strategically.
What we found shows the level at which Pinterest users are engaged with content and willing to share branded pins on other social platforms. Overall, consumers share branded links to Pinterest content 1.5x more frequently than general branded content on the social web....
Recently Pinterest ended their limited beta and released Promoted Pins to all advertisers. Now that the beta has ended I’m excited to have the opportunity to start blogging about my experiences with Promoted Pins! To start this post will explore the campaign creation process and get you started with your first Promoted Pin campaign....
When it comes to marketing your business, social media engagement is the best way to go. The question is, which social media would you go for?
If you have already created a Facebook page, then you then you have made a great start. Your next step should be pinning with the queen of visual social media networks, Pinterest.
Shareaholic.com reveals that Pinterest has increased its traffic driving capacity up to 7.10% from 4.79% in just three months (from December 2013 to March 2014). This 48% increase has a huge effect for brand exposure through digital marketing in products such as books, magazines, antiques, services, and even IT/computing....
Since Pinterest exploded on the social media scene, the user base has only grown. In the beginning, it was the social platform for women. Crafts, fashion, food and more flooded the screen with attractive pictures and an easy-to-use sharing model. Now all different types of people and companies use Pinterest.
Have you checked out the Daily Infographic Pinterest board? Pinterest is creeping into my Google searches more and more lately. Whether I’m researching new pants or Internet marketing, I keep getting Pinterest in the results. Then I end up spending two hours scrolling down and learn way too much about carrot cake....
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What are the most effective ways to leverage Pinterest for business? How can you use Pinterest to help improve your ROI?
Those are the questions we set out to explore in a recent webinar with Tailwind -- and ones we’ll continue to discuss during our follow-up webinar tomorrow.
You see, we’re BIG believers in Pinterest.
We know Pinterest is a great way to find new fans for your business – but only if you know how the platform works and how to get the most out of it.
Are you ready to get real results with Pinterest? Take a look at these 9 Pinterest hacks you can use to improve visibility, get more leads and grow website traffic!...
Although there isn’t much talk about Pinterest these days, it doesn’t mean you should ignore it. It’s actually one of the highest converting social sites on the web… especially for e-commerce related products.
But how do you get started on Pinterest? Well, to get you off and running, I’ve decided to create an infographic that breaks down how to get your first 1,000 followers on Pinterest...
Hoping to learn more about Pinterest marketing, I watched Cynthia Sanchez's speech from Social Media Marketing World about the best ways to get more Pinterest followers.And I decided to write about her awesome suggestions.
Answer these 5 questions before you even think about marketing your company on Pinterest: - Who am I trying to reach?
- How can I help my customers?
- How can I make great content?
- What are my potential followers interested in?
- What topics should I choose for my followers?
Once you have those answers, just follow these 5 easy steps...
Is Pinterest part of your social marketing mix?
Are your customers on Pinterest?
Research reveals that there are 47 million people using Pinterest and the audience is expected to grow.In this article you’ll discover the most recent insights from industry experts on Pinterest’s potential as a marketing platform....
Here at Simply Measured, we get asked this question on social a lot:
How do I make my brand stand out on Pinterest?
Pinterest, whose valuation just hit $11 billion after a new round of fundraising, is definitely the social network to watch in 2015.
As Pinterest expands its promoted pins program and partners more strongly with brands, it’s imperative that you, the social marketer, understand how to optimize your content on the network. Here are some tips and tricks that I hope help....
Though falling under the umbrella of social media marketing, Pinterest has its own special notes and best practices that help make it an extremely fun, exciting place to test, iterate, and add value to those on the network.
We’re quite new into our Pinterest marketing strategies, and we’re keen to keep improving what we pin and share so that our followers find things as useful and helpful as can be.
We’re grateful for the large amount of Pinterest marketing tips out there. We aimed to try them all. Here’s what worked for us....
Pinterest is one of those social media platforms that many people struggle with using as a marketing avenue at first. It differs significantly from the more familiar Facebook, and looks nothing like the often used Twitter.
I’m going to start by giving you the basic tools for success on Pinterest as a marketing platform, and then build up from there to more advanced ideas. If you can’t market on Pinterest by the end of this article, you may want to take a look at whether or not you’re the right person for the job....
Do you want to learn how to market yourself and your business on Pinterest?
Are you looking for a resource to guide your Pinterest marketing efforts?
Whether you’re marketing on Pinterest as an individual or as a brand, these expert articles will show you how to build a following, optimize your pins and boards, measure the return on your activities and promote your pins with paid advertising.
Each of these articles will help you understand and master a specific part of marketing on the Pinterest platform....
Are you wondering how you can make the most out of your Pinterest presence?
In this Guide to Pinterest Marketing you’ll find tips for those who want to get started on Pinterest and for those who want to make the most of their current presence on Pinterest.
Since then, Pinterest has grown into a marketing powerhouse with new features like profile pages, Rich Pins, enhanced search, and Promoted Pins. Now approaching its fifth year, the popular discovery, sharing, and storage tool is a social staple for consumers and brands alike. But despite its success, there are still a lot of things you might not know about the platform.
Here are eight Pinterest statistics that serve to inspire and strengthen your ongoing marketing efforts....
Pinterest is far more than a digital scrapbooking site. It’s visual content marketing made easy – and it’s big business for a lot of different types of companies. If you haven’t had time to build a presence on Pinterest, now’s the time to get started. Otherwise, you’ll miss out on increased traffic, better brand recognition, and a killer way to promote the content you’ve worked so hard to create.
If you’ve been reading our series of blog posts about Pinterest, you already know how to set up your account fast and you’ve discovered some of the ways content marketers can use Pinterest. But now we’re going to focus specifically on B2B marketers, since your goals on Pinterest are unique. So here’s a list of 17 ways B2B marketers can use Pinterest, with examples to inspire you to get pinning...
Do you want to drive more traffic to your site with Pinterest?
Are you looking for ways to improve your Pinterest exposure?
To explore how Pinterest can help your business I interview Pinterest expert, Vincent Ng...
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Valuable Pinterest tips.