Public Relations & Social Marketing Insight
443.6K views | +2 today
Follow
Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
Your new post is loading...
Your new post is loading...
Scooped by Jeff Domansky
Scoop.it!

How'd They Do That? 7 Techniques of Successful Social Media Sharers

How'd They Do That? 7 Techniques of Successful Social Media Sharers | Public Relations & Social Marketing Insight | Scoop.it
I’ll often run across an incredibly cool social media strategy or format or tool or link and think to myself, “Whoa, how’d they do that?”

There are things like shortened custom URLs, evergreen queues, personalized recommendations, and more. And I’m so inspired by the cleverness and resourcefulness—not to mention the great value and utility—of these methods.

So I’ve gone about trying to figure them all out.

Check out my DIY tips below for putting together each of these strategies.
Jeff Domansky's insight:

Another epic post from Kevan Lee, loaded with excellent social media tips and tools. Recommended reading. 9/10

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

5 Best Social Media Management Tools in 2015 (Hint: They’re Not What You Think!)

5 Best Social Media Management Tools in 2015 (Hint: They’re Not What You Think!) | Public Relations & Social Marketing Insight | Scoop.it

Because they’ve become so essential, there are actually quite a few social media management tools on the market. Some are well known, and some aren’t.


But what’s interesting is the fact that some of the lesser known tools are starting to catch up (or have already caught up) with their more popular competitors. In fact, some of these tools offer completely unique functionalities which may really benefit your Social Media game.


With this is mind, here’s my list of the five best social media tools to try in 2015....

Jeff Domansky's insight:

Lilach Bullock shares the 5 best social media management tools in 2015.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

SnagIt 12 Tips : Get the Best Out of Your Screen Capture Tool

SnagIt 12 Tips : Get the Best Out of Your Screen Capture Tool | Public Relations & Social Marketing Insight | Scoop.it

SnagIt is a versatile screen capture tool that lets you take screenshots and create videos of your computer screen, add effects to them and share them with others. SnagIt may appear to be a bit pricey, but the benefits easily outweigh the costs.


If you have recently purchased SnagIt, here are a few tips that can help you get the best out of the tool....

Jeff Domansky's insight:

A look at some of the Snagit 12 tips you can take advantage of to make the best use of your screen capture tool. Recommended reading. 9/10

Jeff Domansky's curator insight, June 29, 2015 9:40 AM

A look at some of the Snagit 12 tips you can take advantage of to make the best use of your screen capture tool. Recommended reading. 9/10

Scooped by Jeff Domansky
Scoop.it!

15 of the Best Free Marketing Tools for Startups | Buffer

15 of the Best Free Marketing Tools for Startups | Buffer | Public Relations & Social Marketing Insight | Scoop.it

What tools do you use to get your online marketing work done?Can you do all the same work of a digital marketer, and do it for free?


The list of tools you use—often referred to as a marketing stack—probably covers a variety of different uses and needs, everything from social media marketing to content to emailand lots more.


Is it possible to have all these great tools without paying a cent?


It was a fun challenge to come up with a way to build a $0 marketing stack, to find free alternatives to popular paid tools and services. I’m grateful for all the amazing companies out there that offer such value for so little. Here’s the list I came up with for free alternatives to paid tools. I’d love to know what you think!...

Jeff Domansky's insight:

Kevan Lee offers 15 free marketing tools that make for great alternatives to paid tools and services - a little something for everything! Highly recommended. 9 / 10

Marco Favero's curator insight, June 2, 2015 4:54 AM

aggiungi la tua intuizione ...

Ian Cleary's curator insight, June 2, 2015 6:07 AM

Always good stuff from Kevan

Juanika S. Freeman's curator insight, June 5, 2015 3:22 PM

I love freebies, I dont know about you.

Scooped by Jeff Domansky
Scoop.it!

300+ tools for tech startups & entrepreneurs | Rajiv Pandey

300+ tools for tech startups & entrepreneurs | Rajiv Pandey | Public Relations & Social Marketing Insight | Scoop.it

Tools are meant to save your time and extra efforts of doing the same thing, I love tools a lot and can’t see myself breathing digital marketing without tools. Here I have curated the list of 300+ handy tools for all you marketers and tech entrepreneurs to save your time and efforts.

Jeff Domansky's insight:

Rajiv Pandey shares a massive collection of more than 300 useful tools for startups and entrepreneurs. My work is done. LOL. Seriously epic post! Highest recommendation. 11/10

sabrina marnet-letellier's curator insight, May 24, 2015 12:35 PM

Great list, with very usefil links

something to kee, for sûre!

Mike Allen's curator insight, May 30, 2015 9:10 AM

Superb Checklist especially for start-ups

AndySernovitz's curator insight, July 31, 2015 3:36 AM

Rajiv Pandey shares a massive collection of more than 300 useful tools for startups and entrepreneurs. My work is done. LOL. Seriously epic post! Highest recommendation. 11/10

Scooped by Jeff Domansky
Scoop.it!

Using Slack as a Personal Knowledge Hub

Using Slack as a Personal Knowledge Hub | Public Relations & Social Marketing Insight | Scoop.it

Slack is different. Being always-up-and-always-on, it keeps the state of a conversation saved and searchable, so you can go back to any message, at any point in time. This has changed the way our team conversations look like. From heavy-boilerplate dialogs, to something that resembles a single, continuous thought, gradually being developed over time.


No additional ceremony, no going back and forth. Just that, a directed thought flow, starting from a single idea, and developing over time. No wonder why agile teams like ours, previously appalled by the idea of spending time writing memos, dev logs, reports, using project management tools, etc, so happily adopted Slack....

Jeff Domansky's insight:

Here's a very interesting book at Slack and how you can use it in some very productive ways as an information hub.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

8 New Social Media Tools - Q1 Report | RazorSocial

8 New Social Media Tools - Q1 Report | RazorSocial | Public Relations & Social Marketing Insight | Scoop.it

How many social media tools are there?


Thousands.


We know this because we get pitched social media tools all the time!


We are adding more and more tools to our tools directory and this is our central resource for all social media tools.Here are some of the interesting tools we have come across recently...

Jeff Domansky's insight:

Click to find out about the latest social media management tools that have caught Ian Cleary's eye

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

80 Twitter Tools for Almost Everything

80 Twitter Tools for Almost Everything | Public Relations & Social Marketing Insight | Scoop.it
Twitter is chaos, but in the midst of this beautiful mess is a ton of data that if you can understand it. If you ever wanted the complete Twitter toolbox this is the post for you. It's got 80 Twitter tools that can help you do everything you need in this busy social media channel.
Jeff Domansky's insight:
Hongkiat has produced the ultimate Twitter toolbox. Highly recommended. 10/10
Adam J. Kovitz's curator insight, April 30, 2015 9:53 AM

Great Post!

Jean McKinney's curator insight, May 2, 2015 1:59 PM

"Twitter is chaos" -- a very good point.  And that's why tools to cut through the clutter are so essential.  this is really useful for writers and publishers who consider Twitter a key to their publishing and marketing efforts.

AndySernovitz's curator insight, July 31, 2015 3:52 AM

The Ultimate Twitter Toolbox: 80 Twitter Tools: #Content_Curation_Magazine

Scooped by Jeff Domansky
Scoop.it!

10 Best Social Media Posts 2014 - Razorsocial

10 Best Social Media Posts 2014 - Razorsocial | Public Relations & Social Marketing Insight | Scoop.it

We are always interested to see which of our posts resonate with you.  Even though we do plenty of research and planning, there are no guarantees about which topics will get a lot of attention and social shares.  So, we check our stats and Analytics and, at this time of year, we like to review the entire year’s posts and see how many shares and links they got.

Today, we are going to give you an exclusive sneak peek into our ten most shared posts of 2014.  Are your favorite RazorSocial posts on this list?  There has been over 20,000 shares in total from these posts!...

Jeff Domansky's insight:

Ian, the social media tool man, Cleary shares his 10 best social media tools posts of 2014. Recommended reading. 9/10

Jeff Domansky's curator insight, January 5, 2015 8:46 PM

Ian, the social media tool man, Cleary shares his 10 best social media tools posts of 2014. Recommended reading. 9/10

Scooped by Jeff Domansky
Scoop.it!

25 Awesome Tools for Social Media Success - SEMrush Blog

25 Awesome Tools for Social Media Success - SEMrush Blog | Public Relations & Social Marketing Insight | Scoop.it

Managing your social media profiles can be a daunting task. Each major network has its own rules, and some of them even lack crucial statistics and the ability to schedule posts.


If you want to improve your level of interaction with social media, improve user engagement and make the process of social media marketing less time-consuming, then you should definitely use tools. Today, I’d like to share some of my favorites in detail....

Jeff Domansky's insight:

Olga Andrienko shares her list of 25 tools for social media monitoring, data, research and more! Find powerful and even free social media tools.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

12 Free Tools To Help With Social Media | SEJ

12 Free Tools To Help With Social Media | SEJ | Public Relations & Social Marketing Insight | Scoop.it

I bet you already are using some of these lifesaving tools. Buffer, HootSuite, Social Sprout, Sendible, Bitly, and SocialOomph are just some of the powerful tools that can help manage your social media networks.

The problem is a lot of those awesome tools charge money. And that can be an issue when you are on a tight budget.

Another problem is not all of these tools can help you create content, see when your audience is most active, track how many visitors converted into leads, or tell which keywords are currently trending.

Thankfully, there are a plethora of free tools designed to give your Facebook, Twitter, or LinkedIn account a little something extra. Here are 12 100% free social media tools that help manage, monitor, or develop content – in no particular order....

Jeff Domansky's insight:

Albert Costill offers an excellent list of tools for your social media tool kit - all of them free.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

13 Great Tools for Social Selling, Productivity, and More

13 Great Tools for Social Selling, Productivity, and More | Public Relations & Social Marketing Insight | Scoop.it

If you are looking: to reduce email for social insights to be more productive for new social selling tools for ways to connect and stay connected to manage your sales process and funnel better then one or more of the following may be just what you need.


... A few months ago I wrote a post about 10 tools that I found helpful for managing social media. It was very well received, so I thought it was time for another post highlighting some new tools that I find helpful in other ways. However, the tools I mention here are not meant to replace the ones in my previous post, as I am still using most of those...

Jeff Domansky's insight:

Several of these tools may be new to you and not to mention way more efficient. Good read.

No comment yet.
Rescooped by Jeff Domansky from Tools for Teachers & Learners
Scoop.it!

Online Voice Recorder

Online Voice Recorder | Public Relations & Social Marketing Insight | Scoop.it

Online Voice Recorder is a free simple application which records sound from microphone.


After recording you can trim the sound and save it to your computer.



Via Nik Peachey
Jeff Domansky's insight:

This looks like a very cool tool and useful for audio clips. H/T Nik Peachey

Anne Fox's curator insight, September 5, 2014 9:39 AM

Nem!

Jeff Domansky's curator insight, September 5, 2014 11:02 PM

This looks like a very cool tools for recording, editing and sharing audio clips. H/T Nik Peachey.

Mª Jesús García S.M.'s curator insight, September 10, 2014 9:35 AM

No registration needed, that's nice!

Scooped by Jeff Domansky
Scoop.it!

10 Types of Must-Have Social Media Tools for Business

10 Types of Must-Have Social Media Tools for Business | Public Relations & Social Marketing Insight | Scoop.it

As the co-founder of the Social Tools Summit, the first social media conference devoted entirely to social media tools, how they can benefit your social media program, and best practices in utilizing them, it is my job to audit the entire social media for business universe and create sessions based on the types of social media tools that are becoming mainstream in the corporate world.


This is the background to the 10 sessions revolving around social media tools that were just announced for the upcoming Social Tools Summit taking place in San Francisco, CA on October 27 and 28, 2015....

Jeff Domansky's insight:

What are the 10 types of must-have social media tools for your business? Read on for a description and introduction to the Social Tools Summit. Recommended reading. 9/10

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

5 Tools to improve your Social Media ROI (on a budget)

5 Tools to improve your Social Media ROI (on a budget) | Public Relations & Social Marketing Insight | Scoop.it

As the organizations are gradually realizing the importance of social media, they are also increasing the budgets allocated for the same. But increasing budget also means that the marketers cannot do it casually. They must deliver visible and quantifiable results. This is exactly where the question of return of investment comes.


So, how to measure ROI and how to enhance it?


The latter will surely depend on your own creativity and skills but before that you need to get a clearer picture through analytics. Google analytics is of course a good free tool used by everyone. Even Facebook and Twitter offer their own analytics nowadays. It can tell you the amount of traffic generated by your social channels. But for better planning you will need to know more.


So, here are a few additional tools to measure your social ROI and enhance the same. Most of them have free to use features with some advanced paid options....

Jeff Domansky's insight:

How to measure social media ROI and how to enhance it? Here are a few tools for the job.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Social Media for Nonprofits: High-Impact Tips and the Best Free Tools

Social Media for Nonprofits: High-Impact Tips and the Best Free Tools | Public Relations & Social Marketing Insight | Scoop.it
Every industry and niche—every social profile, even—is unique.

Non-profits are a great example of a segment of social media with its own unique elements and expectations. The non-profit structure—donation-backed, humanitarian-focused, member-based—presents an opportunity for some really neat ways of putting social media to good use, and I’ve done my best to collect a number of stats, tips, and strategies here in this post.

Do you run a non-profit? Do you help your non-profit share to social media? I’d love to learn from your experience also.
Jeff Domansky's insight:

Epic post and resources for nonprofits using social media from Kevan Lee at Buffer.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Ultimate Cheat-Sheet for everyday social media activity

Ultimate Cheat-Sheet for everyday social media activity | Public Relations & Social Marketing Insight | Scoop.it

One of the most challenging part of social media marketing is to be active on multiple social channels with same efficiency and efforts. However every social media channel works differently and it’s important to understand their online contribution on daily basis.

Here is a cheat sheet to stay updated on top social media channels within same time and more efforts....

Jeff Domansky's insight:

Here's a useful social media cheat sheet from Rajiv Pandey. Nice and practical.

Jack Later's curator insight, May 25, 2015 11:53 PM

cool stuff

Gary Campbell's curator insight, May 26, 2015 6:03 PM

Yes, yes, chop it all up each day. I would add if you can do post or tweet at peak time, it would be a added bonus.

Natan Amos's curator insight, July 2, 2015 11:34 PM

Came across this gem of an article that definitely represents the key aspects in creating a familiar base and make your business more popular via social medias. There is no doubt in my mind that by staying active on social medias, promoting good positive business tactics, recruiting people to like, join, or even just view your business is  critical steps you need to take in order to increase the business overall. This article really shows the beauty in the relationship between social medias and online businesses. 

Scooped by Jeff Domansky
Scoop.it!

Should You Be on Snapchat, Ello, or Vine? A Look at Social's Fringe

Should You Be on Snapchat, Ello, or Vine? A Look at Social's Fringe | Public Relations & Social Marketing Insight | Scoop.it

Beyond the big six networks—Facebook, Twitter, LinkedIn, Google+, Instagram, and Pinterest—there are dozens more that are quickly rising in usage or are super valuable for particular audiences and niches. It’s a ton to keep track of. It can be a mystery to know where to spend your time.

I pulled up some numbers on these fringe networks to maybe help you decide where it’s best to spend your time. Here are the explanations, demographics, numbers, and details on 11 fringe social networks....

Jeff Domansky's insight:

Kevan Lee looks at some of the social media channels outside of the mainstream and finds some worth considering for your content marketing program.

Emmanuelle Leneuf's curator insight, May 18, 2015 10:37 PM

Comment bien choisir son réseau social ?

Scooped by Jeff Domansky
Scoop.it!

Manage Twitter: 19 Extremely Useful Tips | Ian Cleary

Manage Twitter: 19 Extremely Useful Tips | Ian Cleary | Public Relations & Social Marketing Insight | Scoop.it

Do you effectively manage your Twitter account or do you just tweet and, every so often, see how it’s going?

Are there any improvements you could make that would make Twitter more effective for you?

Here are 19 Extremely Useful Tips to Manage Twitter Effectively...

Jeff Domansky's insight:

Ian Cleary has 19 tips for maximum Twitter impact and effectiveness. Must-read!  9/10

Marco Favero's curator insight, May 4, 2015 1:57 PM

aggiungi la tua intuizione ...

Scooped by Jeff Domansky
Scoop.it!

Optinmonster Review: Building email subscribers rapdily

Optinmonster Review: Building email subscribers rapdily | Public Relations & Social Marketing Insight | Scoop.it
You could give me an email subscriber rather than 10 fans or followers any day.  An email subscriber is far more valuable than fans or followers and you should really be trying to convert fans and followers to email subscribers!

So, what is OptinMonster and how can it help?
Jeff Domansky's insight:

Ian Cleary reviews Optinmonster, a pop-up tool that helps you grow your subscriber lists.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Ian Cleary's Free Social Media Tools Directory Launches

Ian Cleary's Free Social Media Tools Directory Launches | Public Relations & Social Marketing Insight | Scoop.it

When we launched RazorSocial two years ago, we were completely unknown and, for the first few months, we struggled to get attention.


But, by owning the social media tool niche, we quickly stood out.Last year, we hit a big milestone: we had over 1,000,000 visitors to our website.T his year, our focus is taking RazorSocial to the next level and the tools directory is a big step towards that.  If you’re looking for a social media tool from now why don’t you Ask Razorsocial!...

Jeff Domansky's insight:

Check out details of Ian Cleary's social media tools directory where you will find free information on the latest and best tools available on the market place today! This is an incredible free social media resource and highly recommended reading. 10/10

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

10 Best Social Media Posts 2014 - Razorsocial

10 Best Social Media Posts 2014 - Razorsocial | Public Relations & Social Marketing Insight | Scoop.it
We are always interested to see which of our posts resonate with you.  Even though we do plenty of research and planning, there are no guarantees about which topics will get a lot of attention and social shares.  So, we check our stats and Analytics and, at this time of year, we like to review the entire year’s posts and see how many shares and links they got.

Today, we are going to give you an exclusive sneak peek into our ten most shared posts of 2014.  Are your favorite RazorSocial posts on this list?  There has been over 20,000 shares in total from these posts!
Jeff Domansky's insight:

Ian Cleary shares his best tools posts from 2014. A must-read for social marketers.

Marco Favero's curator insight, December 29, 2014 4:11 AM

aggiungi la tua intuizione ...

Scooped by Jeff Domansky
Scoop.it!

50 Top Tools, Apps, Software & Products to Boost Your Marketing Productivity

50 Top Tools, Apps, Software & Products to Boost Your Marketing Productivity | Public Relations & Social Marketing Insight | Scoop.it

Instead of sacrificing sleep and leisure time, the answer to your growing responsibilities is to be more productive. And that boils down to two major adjustments to your work day: a) minimizing the time spent on tasks; and b) performing those tasks better and more efficiently, so you earn greater results for less time investment.


The following 50 tools are designed to boost your productivity on everything from contact management to social media analytics. But with productivity in mind, remember that while all these tools are helpful to marketers, you should focus on only those that offer real value to your day. After all, an unneeded productivity tool is the antithesis of productive....

Jeff Domansky's insight:

Cobhan Phillipson assembled this awesome list of 50 social media tools, designed to boost your marketing productivity on everything from contact management to social media analytics. Recommended reading. 9/10

Jeff Domansky's curator insight, November 9, 2014 1:54 AM

Cobhan Phillipson assembled this awesome list of 50 social media tools, designed to boost your marketing productivity on everything from contact management to social media analytics. Recommended reading. 9/10

Marco Favero's curator insight, November 9, 2014 7:11 AM

aggiungi la tua intuizione ...

Scooped by Jeff Domansky
Scoop.it!

41 little-known social media features

41 little-known social media features | Public Relations & Social Marketing Insight | Scoop.it
When I go to Disneyland, I race to the famous rides first: Splash Mountain, Matterhorn Bobsleds, and Indiana Jones. They're the biggest and best. But there are many attractions I miss in my sprint for the headliners.

Social networks are like the rides at Disneyland. There are so many social media sites and features that some are bound to slip through the cracks.

Which Facebook, Twitter and the other major social network features have slipped under our noses? Here are 41 tricks and tools for Facebook, Twitter, LinkedIn, Google+, Pinterest and Instagram.
Jeff Domansky's insight:

Excellent social media tips from Kevan Lee. Recommended reading for techies 9/10.

Cate Ferguson's curator insight, September 20, 2014 4:04 PM

Every little tip you can gather will be useful... to someone.  In the fast pace of change on some social networks it's useful to revisit some of the little details that can help make things easier, faster, more fun. 

Mike Allen's curator insight, October 25, 2014 5:47 PM

Well worth a look

AndySernovitz's curator insight, July 31, 2015 3:56 AM

A must-read for these cool tips.

Scooped by Jeff Domansky
Scoop.it!

4 Tools That Simplify Life for E-Commerce Startups

4 Tools That Simplify Life for E-Commerce Startups | Public Relations & Social Marketing Insight | Scoop.it

Startups are exciting, bewildering and hugely risky things to be a part of. There’s the constant worry of the whole thing imploding under the weight of your multi-pronged business ideas. There’s the fear of being chewed up and spit out by larger competitors with deeper pockets.


There’s also the need to attract the fickle online customer and retain their loyalties for as long as you possibly can.In this race against time and resources, every smart e-commerce startup could do with some tools that make their lives just a tad bit easier. Here are my top four picks....

Jeff Domansky's insight:

Good advice and four tools that will make your social marketing more effective.

No comment yet.