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When all was said and done, we totaled 33 actionable tips on how to get the most out of Twitter for your social media marketing. We’ve taken each one of these tips for a test drive, and it’s neat to see the impact they have on your efficiency on Twitter, your engagement, and your enjoyment.
Here is the complete list of 33 Twitter tips. Grab your copy of the Twitter ebook for additional details on each of the 33 tips below. I’ve bolded a few noteworthy ones that readers have particularly enjoyed....
Some analysts and investors have criticized Twitter for not doing enough to tweak its product and reignite user growth. The company sought to address that on Wednesday by promising to accelerate its pace of product innovation.
During Twitter's first-ever Analyst Day event, the Twitter team promised to launch new messaging, video creation and content curation features, among other services, in the coming months to make the social network more engaging to new and existing users....
Do you use Twitter for your business?
Are you wondering how to get more out of your Twitter marketing?
Via Kamal Bennani
Here is a simple and quick technique that has allowed me to triple my Twitter followers over the past few months. Maybe worth checking out!
I’m going to teach you how to spend about 10 minutes per week setting up a series of tweets that allowed me to triple my followers.
I have only just started and with 200 followers, it had nothing to do with user experience or growth.Check out the stats below from Twitter Counter. The blue line is my followers increasing and then red bars are the number of times I tweet per day....
If you’ve read any lists on Twitter tips, whether for beginners or for experts, you’ve likely come across the common advice to use Twitter lists.
Twitter lists are useful, helpful, and effective for managing and optimizing your Twitter experience.
There’s also a number of unique ways to go about them. I researched the topic and found 23 popular and outside-the-box ideas for what to do with your Twitter list....
I gave a rousing talk about Twitter and its essential role in marketing at the recent Content Marketing World event. The talk went over really well and I’ve had lots of nice comments about it so I decided to share some of my ideas with you.
This slide presentation contains a summary of some of my main points in the talk. It’s short and sassy and I think you’ll have some fun with it. There are just so many creative ways to use Twitter and most businesses overlook the amazing value there. Let me know what you think. Enjoy my slides!...
Have you implemented Twitter Cards on your site yet? If you haven’t, you really need to read this article!
Implementing Twitter cards is now essential.
You’ll have heard a lot about search engine optimization, where you optimize your content for Google. Social media optimization is the optimization of your content for social media platforms, and it’s becoming increasingly important.
What you do is provide additional information to social media platforms to tell them about your content. For example, you might want to tell them you have a good image and give them the dimensions so they can use this image on any posts that are shared....
...But if Twitter, the human-curated information network, ceased to exist? Well, it doesn’t bear thinking about…
The thing is, effort does not scale well online. People have become conditioned to expect convenience; to expect to have the hard work done for them. The rise of mobile usage has hugely fueled this mentality — making it even more imperative for a digital service to be hyper simple to set up and use. If it doesn’t ‘just work’ within a matter of seconds it likely won’t get used at all.
Although I don’t have to spend very much time at all maintaining my Twitter feed now, with six years invested in the service, that’s exactly because I have spent multiple years figuring out who it’s worth my while following (and who not).
Sure there are undoubtedly plenty of folk on Twitter who I haven’t found yet who could expand my network in new and interesting ways. But you can’t usefully follow every interesting person (whatever Robert Scoble says). And, more importantly, I don’t trust an algorithm that’s geared towards maximizing business profits to identify interesting people on my behalf. That algorithm would be working for Twitter’s shareholders, not for my brain.
Bottom line: who I choose not to follow is as core a part of why Twitter is so useful to me as those accounts I do add to my follow list....
Do you want to be a sought-after resource in your niche?
Do you need tips on how to become a Twitter influencer?
To be a leader on Twitter, it’s important to understand the dynamics of Twitter conversations and the role of influencers.
In this article I’ll show you the two most important types of Twitter influencers and how you can become one....
You’re launching an event and you want all your Twitter followers to see your tweet about the event.
What time do you send it?
If you’re trying to figure out the best time to tweet there are many considerations.
The best time to tweet is not always when most of your audience is online.....
Twitter is a viral, engaging platform for promotion that utilizes relationship-building and reputation management tactics to ensure real customer loyalty. Now, that’s a lot of marketing buzzwords, but all are relevant in making your company successful through one of the most powerful advertising avenues out there.
There’s proof in the numbers that Twitter works for boosting business. T-Mobile, Barack Obama and Jet Blue are a few brands that kill it in the Twittersphere...
Want to get noticed on Twitter? Use hashtags! Using the right hashtag(s) in your tweets will bring you the relevant audience and exposure. This is also with those that you will be able to follow conversations known as chats.
How to use hashtags efficiently? How many is too many? Let's have a look at hashtags best practices on Twitter....
Are you using Twitter for your business?
Maybe the time for Twitter is now if you consider some of the trends on this popular social media platform: - Twitter has momentum. - Revenue jumped 124 percent in the latest quarter, and it “beat the Street” estimates for user growth. - Twitter shined during the World Cup, owning the online conversation for the planet’s biggest sporting event. - It appears that Twitter is preparing a “buy now” button.
In our new Marketing Companion podcast, Tom Webster and I dissect the economics of Twitter for business and demonstrate why this might be the best time to integrate Twitter into your marketing plans....
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Everyone wants more. It’s one of the most common questions in marketing: How do I get more Twitter followers? The most common answers usually go like this: tweet more, be helpful and engage with people. Sound familiar?
But do these things really grow your following? We’re about to find out. This is a three part post: - New original research into the real reason that Twitter followings grow. Does tweeting more actually lead to faster follower growth?
- Review of the tactics – black, white and gray – to getting more followers. We’ll step over to the darkside of social media
- Finally, we’ll ask ourselves why we want a lot of followers anyway?...
Are you looking for creative ways to improve your Twitter updates?
Do you want to spark better conversations with your followers?
Coming up with interesting content ideas for tweets can be challenging for social media marketers.
In this article I share 14 ways you can achieve more engagement with your Twitter audience....
Twitter is easily in my top three favorite social networks because it doesn’t restrict who you can and can’t connect with (unless they have a private profile) and you get rewarded for your hard work. Unlike Facebook, organic reach is very much alive on Twitter and I gain over 100 new followers a day without spending a single dollar.
Here’s the thing…it’s not all about followers, it’s about targeted followers. Are you attracting the right people or just random strangers that will never help further your business?
There are a few ways you can check your follower base to see if you’re on the right track using FollowerWonk. Some of these features will require a premium account depending on how many followers you have.
Whether or not you decide to pay for the full version, I think the free trial version is worth trying out at least once to gain some valuable insights that no other tool currently offers....
Via Kamal Bennani
Twitter is a fascinating adventure of relationships, entertainment, education, and fun. Now imagine layering on a few dozen powerups.That’s how it feels sometimes when you find just the right Twitter tool. And there’s a tool for practically every desire or whim.Tools for productivity, for efficiency, for research, and so much more. With such a generous API, Twitter tools have become legion—and we social sharers are better off for it.
At Buffer, we tend to come across a fair share of social media tools. We’ve collected a great bunch to share with you! Here are all the tools we’ve found helpful and many more that we’re excited to try. If there’s a free Twitter tool out there, you’re likely to find a mention here in our list. ...
Odds are, you've never met Dennis Hegstad. But you listen to him all the time.
Black Zara faux leather pants, black Vans, black Ray Ban sunglasses. The oppressive October sun beats down as Hegstad sips from a bottle of kombucha outside a coffee shop.Tilting his head to avoid the glare, wispy long blond locks fall into his eyes as he scrolls through his porcelain iPhone.
Cycling through multiple personas on more than a dozen Twitter profiles, his thumbs are set on rapid-fire: favorite, follow, post, respond, retweet, repeat. Finally, Hegstad looks up, the 25-year-old’s cobalt eyes trained directly on me.
“Sorry, I’m…”
Excuse his wandering attention: He’s not just tweeting for fun; he’s tweeting for big money--and he’s winning....
...I admire NPR because it is an ever-flowing source of great content. Its content is so good that it can run a pledge-drive every few months. This promotion is heinous because it interrupts programming to do the most pedestrian of things: ask for money. And yet we tolerate, if not participate in, the pledge drives!
NPR earns the right to promote its need for money, and this is a beautiful and enviable scheme. My adaptation of the NPR Model is to provide good content that people would not have found, or would have found at great effort, without me. By doing so, I earn the right to sporadically promote Canva, my books, or anything else that I please....
I will probably get beaten real hard for this headline, but at least it should effectively steal your attention (…you will thank me for this very soon)
Nobody is actually wrong.
I’ve reached out to pro bloggers and online marketers with one simple question: What is your #1 tactic for getting traffic from Twitter?
And every piece of advice I got was different, but completely legitimate.
However if you decide to follow it – you are very likely to fail.
That’s because of the gap between “what the blogger meant to say”and “what you thought he meant”.
So in this article I’m not just thoughtlessly copy/pasting the text that I’ve got from pro bloggers, but I’m actually going to explain the context that stands behind each answer....
...So, why the distaste for a change that would benefit many of them? It’s simple: Twitter’s uncurated feed certainly has some downsides, and I can see some algorithmic improvements that would make it easier for early users to adopt the service, but they’d potentially be chopping off the very—sometimes magical—ability of mature Twitter to surface from the network. And the key to this power isn't the reverse chronology but rather the fact that the network allows humans to exercise free judgment on the worth of content, without strong algorithmic biases. That cumulative, networked freedom is what extends the range of what Twitter can value and surface, and provides some of the best experiences of Twitter....
Here’s a riddle: When is a tweet more than a tweet?
We’re all pretty familiar with Twitter’s 140 characters—and of course, a photo is always an eye-catching addition. But what if your Twitter audience could sign up for your email list without ever leaving Twitter, or directly download your new app straight from a tweet? What if a photo and article summary could travel alongside every post of your content?And what if you could do all of this for free, right now?
Twitter cards offer all this potential and more. In this post, we’ll go over everything a marketer or small business owner needs to know about Twitter cards....
What factors go into determining how many Twitter followers you gain (and lose) each day? I analyzed thousands of accounts to find the answer.
Key takeaways
- The types of content you tweet have significant impacts on attracting and keeping followers.
- Hashtags probably aren't dead.
- Each tweet that includes an image, has a hashtag, is a retweet, or mentions someone associates with 2-6% more daily followers.
- Just as it does with Rand, your account will likely have individualized factors that move the needle for you.
- You can explore these via Excel! Check your Followerwonk account for a complimentary spreadsheet of your Twitter activity.
- Don't forget to follow me @petebray so that I can test whether this blog post significantly moves my follower count! :) And let me know what you uncover.
If you weren’t among the more than 8,000 people registered for Mark Schaefer’s Twitter Power in One Hour webinar, this post will get you up to speed on what you missed.
Only three years ago, Mark didn’t see the point of Twitter. It was a slew of terms like ‘hamthrax’, ‘aporkalypse’ and ‘porkenstein’ that convinced him.“
I was watching a real-time global brainstorming session for a tongue-in-cheek list of alternative names for swine flu,” Mark recalled. “It made me realize we are on the cusp of something amazing here."
‘Cusp’ is the key word because, says Mark, most marketers have not yet leveraged Twitter for all of its potential. If you’re not following any of these rules yet, you could be among them..,.
Are you using the latest Twitter marketing tactics?
Do you want to raise the bar on your Twitter marketing?
We asked top Twitter pros to share the tips and tricks they’re using to make a difference in their own Twitter marketing. In this article you’ll discover 12 Twitter marketing tips to help you get the most out of Twitter today...
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Twitter tips is one of our favorite topics on the blog. Learn how to get more followers, earn more clicks, and share better content from Kevan Lee at Buffer.