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If you’ve read any lists on Twitter tips, whether for beginners or for experts, you’ve likely come across the common advice to use Twitter lists.
Twitter lists are useful, helpful, and effective for managing and optimizing your Twitter experience.
There’s also a number of unique ways to go about them. I researched the topic and found 23 popular and outside-the-box ideas for what to do with your Twitter list....
I gave a rousing talk about Twitter and its essential role in marketing at the recent Content Marketing World event. The talk went over really well and I’ve had lots of nice comments about it so I decided to share some of my ideas with you.
This slide presentation contains a summary of some of my main points in the talk. It’s short and sassy and I think you’ll have some fun with it. There are just so many creative ways to use Twitter and most businesses overlook the amazing value there. Let me know what you think. Enjoy my slides!...
Have you implemented Twitter Cards on your site yet? If you haven’t, you really need to read this article!
Implementing Twitter cards is now essential.
You’ll have heard a lot about search engine optimization, where you optimize your content for Google. Social media optimization is the optimization of your content for social media platforms, and it’s becoming increasingly important.
What you do is provide additional information to social media platforms to tell them about your content. For example, you might want to tell them you have a good image and give them the dimensions so they can use this image on any posts that are shared....
Do you want to be a sought-after resource in your niche?
Do you need tips on how to become a Twitter influencer?
To be a leader on Twitter, it’s important to understand the dynamics of Twitter conversations and the role of influencers.
In this article I’ll show you the two most important types of Twitter influencers and how you can become one....
You’re launching an event and you want all your Twitter followers to see your tweet about the event.
What time do you send it?
If you’re trying to figure out the best time to tweet there are many considerations.
The best time to tweet is not always when most of your audience is online.....
Twitter is a viral, engaging platform for promotion that utilizes relationship-building and reputation management tactics to ensure real customer loyalty. Now, that’s a lot of marketing buzzwords, but all are relevant in making your company successful through one of the most powerful advertising avenues out there.
There’s proof in the numbers that Twitter works for boosting business. T-Mobile, Barack Obama and Jet Blue are a few brands that kill it in the Twittersphere...
Want to get noticed on Twitter? Use hashtags! Using the right hashtag(s) in your tweets will bring you the relevant audience and exposure. This is also with those that you will be able to follow conversations known as chats.
How to use hashtags efficiently? How many is too many? Let's have a look at hashtags best practices on Twitter....
Does your Twitter marketing need a new twist? Have you considered using Twitter animated GIFs in your tweets?
Twitter’s newest feature lets you include animated images, called GIFs, in your tweets.Twitter animated GIFs add more interest to images and are a great way to gain exposure on Twitter.
In this article you’ll discover three ways you can use animated GIFs as a Twitter marketing tactic for your business....
To actually grow your business with Twitter, it's not enough to merely tweet for the sake of tweeting -- you've also got to measure your efforts, and analyze them to see your performance.
While the latter may not seem like the fun part, it's actually where all the magic happens. By figuring out what's working (and what isn't), you make more informed strategic decisions -- and hopefully work your way to be more successful down the road.
This post is all about what that magic can tell you. Below are five takeaways I've found from analyzing HubSpot's Twitter account. Try out some of these strategies on your company’s Twitter account, and run your own analyses to see if they work for you, too....
Do people pay attention to your tweets?
Are you customizing your tweets for maximum attention?
About 500 million tweets are sent every day. That’s roughly 5,800 tweets posted each second. Competing with that is a challenge.
In this article you’ll discover six ways to improve your tweets and get noticed....
A look at a selection of brands that are embracing the new capabilities of Twitter and using the platform to its full marketing potential, along with tips for ways you as a marketer can do the same for your own business.
Everybody can stop playing now. This guy just won Twitter.
Chris Scott (@iamchrisscott) is just a regular guy with a couple hundred Twitter followers.
At least, he used to have just a couple hundred Twitter followers, until he sent this glorious tweet.
Cut to 20,548 retweets, 30,533 favourites, 110,000 likes on Tumblr and a viral meme in his honour....
When I choose someone new to follow, when I compose a new tweet, when I share and favorite an update, I seldom think about the why. My following sessions would probably seem haphazard to an outsider, and my favoriting technique comes and goes from one strategy to another.
Even so, the way I use Twitter is far less random than I thought. There is science and psychology behind the way we all tweet.
Researchers have discovered trends in the way that we perform every major action on Twitter—favoriting, updating, sharing, and following. And there's even an interesting bit of psychology behind what makes Twitter so attractive in the first place. Here's a look at the psychology of Twitter: what makes us follow, favorite, share and keep coming back for more....
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Odds are, you've never met Dennis Hegstad. But you listen to him all the time.
Black Zara faux leather pants, black Vans, black Ray Ban sunglasses. The oppressive October sun beats down as Hegstad sips from a bottle of kombucha outside a coffee shop.Tilting his head to avoid the glare, wispy long blond locks fall into his eyes as he scrolls through his porcelain iPhone.
Cycling through multiple personas on more than a dozen Twitter profiles, his thumbs are set on rapid-fire: favorite, follow, post, respond, retweet, repeat. Finally, Hegstad looks up, the 25-year-old’s cobalt eyes trained directly on me.
“Sorry, I’m…”
Excuse his wandering attention: He’s not just tweeting for fun; he’s tweeting for big money--and he’s winning....
...I admire NPR because it is an ever-flowing source of great content. Its content is so good that it can run a pledge-drive every few months. This promotion is heinous because it interrupts programming to do the most pedestrian of things: ask for money. And yet we tolerate, if not participate in, the pledge drives!
NPR earns the right to promote its need for money, and this is a beautiful and enviable scheme. My adaptation of the NPR Model is to provide good content that people would not have found, or would have found at great effort, without me. By doing so, I earn the right to sporadically promote Canva, my books, or anything else that I please....
I will probably get beaten real hard for this headline, but at least it should effectively steal your attention (…you will thank me for this very soon)
Nobody is actually wrong.
I’ve reached out to pro bloggers and online marketers with one simple question: What is your #1 tactic for getting traffic from Twitter?
And every piece of advice I got was different, but completely legitimate.
However if you decide to follow it – you are very likely to fail.
That’s because of the gap between “what the blogger meant to say”and “what you thought he meant”.
So in this article I’m not just thoughtlessly copy/pasting the text that I’ve got from pro bloggers, but I’m actually going to explain the context that stands behind each answer....
Here’s a riddle: When is a tweet more than a tweet?
We’re all pretty familiar with Twitter’s 140 characters—and of course, a photo is always an eye-catching addition. But what if your Twitter audience could sign up for your email list without ever leaving Twitter, or directly download your new app straight from a tweet? What if a photo and article summary could travel alongside every post of your content?And what if you could do all of this for free, right now?
Twitter cards offer all this potential and more. In this post, we’ll go over everything a marketer or small business owner needs to know about Twitter cards....
What factors go into determining how many Twitter followers you gain (and lose) each day? I analyzed thousands of accounts to find the answer.
Key takeaways
- The types of content you tweet have significant impacts on attracting and keeping followers.
- Hashtags probably aren't dead.
- Each tweet that includes an image, has a hashtag, is a retweet, or mentions someone associates with 2-6% more daily followers.
- Just as it does with Rand, your account will likely have individualized factors that move the needle for you.
- You can explore these via Excel! Check your Followerwonk account for a complimentary spreadsheet of your Twitter activity.
- Don't forget to follow me @petebray so that I can test whether this blog post significantly moves my follower count! :) And let me know what you uncover.
If you weren’t among the more than 8,000 people registered for Mark Schaefer’s Twitter Power in One Hour webinar, this post will get you up to speed on what you missed.
Only three years ago, Mark didn’t see the point of Twitter. It was a slew of terms like ‘hamthrax’, ‘aporkalypse’ and ‘porkenstein’ that convinced him.“
I was watching a real-time global brainstorming session for a tongue-in-cheek list of alternative names for swine flu,” Mark recalled. “It made me realize we are on the cusp of something amazing here."
‘Cusp’ is the key word because, says Mark, most marketers have not yet leveraged Twitter for all of its potential. If you’re not following any of these rules yet, you could be among them..,.
Are you using the latest Twitter marketing tactics?
Do you want to raise the bar on your Twitter marketing?
We asked top Twitter pros to share the tips and tricks they’re using to make a difference in their own Twitter marketing. In this article you’ll discover 12 Twitter marketing tips to help you get the most out of Twitter today...
Twitter is a fascinating adventure of relationships, entertainment, education, and fun. Now imagine layering on a few dozen powerups. That’s how it feels sometimes when you find just the right Twitter tool. And there’s a tool for practically every desire or whim.
Tools for productivity, for efficiency, for research, and so much more. With such a generous API, Twitter tools have become legion—and we social sharers are better off for it.
At Buffer, we tend to come across a fair share of social media tools. We’ve collected a great bunch to share with you! Here are all the tools we’ve found helpful and many more that we’re excited to try. If there’s a free Twitter tool out there, you’re likely to find a mention here in our list....
What first attracted me to Twitter and social media six years ago was that you could achieve world wide marketing for free. It’s called organic reach. This enabled bloggers to build global brands.
That is changing.In 2014 we are seeing the rapid emergence of “pay to play” to reach your followers. So a question needs to be asked.
Is the social media “free lunch” over?
That also leads to another question. Is social going the way of mass media where the only way to gain attention is to pull out the cheque book?
The answer is much more complex than that. It is dependent on many factors including your choice of social networks, tactics and tools....
Do you need more leads?
Have you used Twitter to find qualified leads?
Does the idea of finding new customers on Twitter pique your curiosity?
Many businesses don’t know how to cut through the clutter and find the people they’re looking for on Twitter.
In this article you’ll discover five ways to find leads and customers, engage with them and drive them to your products....
An analysis of company mentions reveals a few surprising figures brands can use to develop and improve their Twitter strategy.
Over the last two years, social listening and analytics firm Mention has collected and analyzed over one billion social media mentions. Earlier this month, SocialTimes brought you 5 tips for developing a social mentions strategy. The folks at Mention took a more focused look at the data and discovered 5 things you need to know to improve your Twitter strategy....
One of the key components for marketers to look at while deciding on the performance of any of their social networks is measurement. While Facebook always had Facebook Insights to give out the details of your owned presence details along with the post level activity, we always had to rely on third party estimated data for Twitter. Now with Twitter going public and aiming to generate more money via advertising, they have certainly stepped up their game with the introduction of Twitter Analytics for different components on Twitter....
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Kevan Lee shares 23 tips and techniques to get the most out of Twitter lists and never miss an important tweet again