Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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10 Types of Content that We ALL Love!

10 Types of Content that We ALL Love! | Public Relations & Social Marketing Insight | Scoop.it
When it comes to successful content marketing, we all know by now that content that pushes people's buttons and makes them...

 

“feel” (as cheesy as that may sound) is the kind of content that gets shared.

 

The problem is, sometimes we as bloggers just don’t have a clue on what to write about! Writer’s block happens even to the best of us, and it’s nice to help break through this “stalling” of our creativity with a good list of content types that people crave.

 

I’ve put together a list of 10 content types that people just love to read, in hopes that one might serve as inspiration for you to create some “Wow!” content in your own niche....

 

[Excellent tips for bloggers, PR, curators, content marketing pros and storytellers - JD]

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What's the Difference Between a Blogger and a Storyteller?

What elements set storytellers apart from bloggers? Discover 3 elements of blog storytelling that will emotionally charge your audience.

 

I'm afraid, the more we've progressed with blog strategy, practice and technology the further away we've journeyed from telling and sharing compelling stories. And this, in my view is the missing ingredient in too many blogs. Blogs where there's too much focus on information, facts and boring sameness. Devoid of drama and a call to adventure these bland tasting blogs tend to calm our emotions instead of stirring up our convictions.

 

The difference between a blogger and a storyteller?...

 

[A little blogging inspiration - JD]

 

 

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How I got that story

How I got that story | Public Relations & Social Marketing Insight | Scoop.it

In March 2011, Lisa M. Hamilton, a writer and photographer, began a series of road trips around rural California. She had a grant from the Creative Work Fund—a San Francisco-based foundation that supports collaboration between artists and nonprofits—to tell stories that would help bridge the cultural divide between the rural and urban parts of the state. Initially she wanted to address issues relating to the health of rural communities in the state. But as Hamilton started logging miles (nearly 10,000 total by the time she finished in December) and searching for the stories that would illuminate those issues in different ways, she began to understand that she needed to back up and tell a much more fundamental story....

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What Business Bloggers Can Learn from Journalists - Content Mastery Guide

What Business Bloggers Can Learn from Journalists - Content Mastery Guide | Public Relations & Social Marketing Insight | Scoop.it
When you're building online visibility you really can't afford to be absent for too long. Just like a newspaper or magazine, business bloggers should try to stick with a schedule your readers can rely on.

 

According to Technorati.com's State of the Blogosphere 2011 report, almost 1/3 of bloggers have worked for the traditional media. That statistic got me thinking about how business bloggers could benefit from a journalism mindset....

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