Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
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Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Tips For Developing a SEO Content Marketing Strategy

Tips For Developing a SEO Content Marketing Strategy | Public Relations & Social Marketing Insight | Scoop.it
From assistsocialmedia.com - April 19, 2013 1:53 AM
Tips for developing a SEO content marketing strategy for your business blog. You need great content and a plan to get that coveted top spot. The coveted #1 position in Google is sought by everyone with a business site. How are you going to beat out everyone jockeying for that number 1 spot? You can make it to the top with a strategic SEO content marketing plan. Do you know what that means? Not certain your strategy is working? I’m sharing my 5 five tips to developing a SEO content marketing strategy that will send your business blog to the top. ...
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What Every Leader Needs to Know about SEO | Forbes

What Every Leader Needs to Know about SEO | Forbes | Public Relations & Social Marketing Insight | Scoop.it
From www.forbes.com - April 9, 2013 11:53 AM

SEO is also an important part of positioning your company as an industry leader, so it’s vital to keep abreast of the latest news from leaders in SEO techniques. Here is some recent advice I’ve gotten from SEO experts that will help you think strategically about growing your Web presence....

Jeff Domansky's insight:

SEO made simpler with these tips.

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17+ Must-Read Tips and Tutorials for Improving Your SEO SKills

17+ Must-Read Tips and Tutorials for Improving Your SEO SKills | Public Relations & Social Marketing Insight | Scoop.it
From www.ricardobueno.com - March 27, 2013 3:05 AM

This is a round-up of some of the best guides and How To's for understanding the world of SEO and building an SEO-friendly website that Google will love now and into the future. The foundational element of a successful real estate website (or really, any small business website) is information-rich content that ranks well in search engines.

 

To create such content and develop a website that’s SEO-friendly and gets properly indexed in search results you’ll need to: - Understand how to perform proper keyword research. - Understand on-page SEO factors so that you can properly optimize your content pages. - Understand how to claim your Google authorship so that your authorship information displays in search results for the content that you create.…and much more.

 

But don’t worry, this doesn’t have to be difficult. I’ve rallied some of the best content around the web to give you a solid introduction to understanding search engine optimization. Some of these are guides that’ll give you a good introduction into the world of SEO and others are practical How To that’ll walk you through the process of implementing and building an SEO-friendly website that Google will love now and into the future....

Jeff Domansky's insight:

Excellent SEO tips, tactics and resources for all levels.

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New Breed of Web Metrics Can Help Marketing Executives Make Better Decisions | B2B Marketing Blog | Webbiquity

New Breed of Web Metrics Can Help Marketing Executives Make Better Decisions | B2B Marketing Blog | Webbiquity | Public Relations & Social Marketing Insight | Scoop.it
From webbiquity.com - November 20, 2012 3:02 PM
While there are hundreds of tactical tools for SEO, social media, SEM and other areas, there are really no strategic digital marketing tools. Or are there?

 

[Valuable overview of SEO, social media and other tools ~ Jeff]

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How to Market Any Business and Not Limit Your Reach | Social Media Today

How to Market Any Business and Not Limit Your Reach | Social Media Today | Public Relations & Social Marketing Insight | Scoop.it
From socialmediatoday.com - April 18, 2013 9:42 AM
At this point, online marketing and SEO are part of almost every business’s marketing budget. However, in order to make your online marketing efforts truly successful, you need to make sure you don’t limit how many customers you can reach. If you’re still holding back because you don’t know what to do, there are some basic tips that can get you in the game.....
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SEO Tutorial: Getting into the Heads of your Ideal Clients

SEO Tutorial: Getting into the Heads of your Ideal Clients | Public Relations & Social Marketing Insight | Scoop.it
From www.rightmixmarketing.com - April 7, 2013 10:34 AM

There’s no tool that tells you WHO is searching. But you can infer who’s searching by how they search... You can see from the graphic above that people also search using different strategies – or using different perspectives. I’m sure you’ve tried this when searching for things yourself.

 

Do they include modifiers in their searches (like corporate, small business, commercial)? Are they looking for a wholesaler, indicating that they are a reseller or want to buy in bulk? One of the most important ways to rank in the search engines (Google, Bing, Yahoo) is to specifically create content for pages on your website that use the phrases that your ideal customers use in the search engines....

Jeff Domansky's insight:

Practical SEO tips...

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The Small Business Guide to Google Analytics

The Small Business Guide to Google Analytics | Public Relations & Social Marketing Insight | Scoop.it
From www.simplybusiness.co.uk - January 8, 2013 2:02 PM
A straight-forward guide to getting your Google Analytics set up and running.

 

Do you know what's driving leads/sales to your website? Google Analytics can tell you.

 

The trouble is many small businesses struggle to get Google Analytics set up, let alone use it to pull out meaningful data. This easy to follow guide will take you through the set-up process and help you understand how your website's performing....


Via paulo oliveira, Jose H. Flores
Jeff Domansky's insight:

Great Tutorial from the people at Simply Business. Very useful for those new to analyzing Web traffic as well as great reminders for those who need some fresh ideas for improving your web traffic.

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Francesco Antonacci's curator insight, January 9, 2013 3:57 AM

Great Tutorial¡
Gerrit Bes's curator insight, January 9, 2013 4:22 AM

Great Tutorial¡
ben bernard's comment, January 9, 2013 11:52 PM
thanks ! http://www.scoop.it/t/direct-marketing-services my newly made scoop.it :)
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