Public Relations & Social Marketing Insight

inspiring Sites of the Week is the weekly series where we feature the latest and hottest websites targeting the design world from around the globe. If it’s creative, unusual, has great functionality and is built using cutting-edge technology we feature them here. Get inspired by the best designs in the industry in the eighty edition of the series.

If you’re looking into learning, studying, broadening your knowledge of web design then reading an eBook is great place to start. Within this article we have composed the 15 best eBooks for web designers that we think are great and even better, they’re all free!...

Are the fortunes of design on the rise in Silicon Valley? A resounding yes, says John Maeda, design partner at the venture capital firm Kleiner Perkins Caufield Byers.

During a presentation at South By Southwest 2015 on Sunday, Maeda argued that not only is Silicon Valley taking design more seriously; design is actually taking over. Here are four key reasons why the most successful tech companies of the future will really be design companies....

I kinda wish I’d thought of this topic earlier this year, but I recently came across some really cool 2014 Year in Review features that I’d missed at the turn of the year. I thought there was probably some others that I’d missed too, so I took some time to round up all the best microsites that documented various stats from 2014. There’s some inspirational layouts and clever use of web effects that make them definitely worth checking out!...

You notice well designed food packaging while wandering grocery store aisles. You try to identify the fonts used on advertisements or store signs. You’re tempted to buy greeting cards just because they have a really great design or illustration.If you’re like me, maybe you’re constantly bookmarking designs you find online or you compile boards of inspiring work on Pinterest....

Although most blog posts are primarily text, graphics and images can be extremely effective for holding the interest of your visitors and for improving your results with social media. With major social networks like Facebook and Twitter become more graphically-oriented, quality images can go a long way in helping your content to stand out, get shared more frequently, and attract more traffic.

And with Pinterest visual content is everything.But if you are not a designer you may be unsure of how you can get quality graphics for your blog without hiring a designer.

The good news is that you don’t need to be a designer in order to get effective images, and you don’t need to hire a designer or own Photoshop. Canva is a free web app that makes it possible for anyone to create graphics for a variety of purposes, including use with your blog posts.

In this post I want to highlight several tutorials that will help you to get more familiar with Canva, it’s tools, and what you can create with it....

Print ads were once the standard format for creative advertising. But as more and more advertising dollars are allocated to digital outlets, print advertising is seen as an expensive, untrackable, traditional media format.

You would think the category is void of innovative ideas, but that’s certainly not the case. In fact, many brands are finding new ways to merge the digital and physical world through magazine and newspaper ads. Here are 15 print ads that should make you rethink the word "traditional."...

Creating your own images is also an excellent tactic for re-purposing text-only content into enticing images. Here are some examples: Turn quotes into an interesting slideshow, post an event announcement on a pretty picture, place stats onto eye-catching graphs, give a blog post title some pizzaz, create an infographic about the history of your biz, create a catchy, custom featured image for a video, etc. The possibilities are endless.

To help you create images that get BuzzFeed-worthy engagement, here are 13 of our favorite and easy-to-use visual content creation tools....

Peddy Mergui, an Israeli-based artist and designer, wants to challenge consumer perceptions with his latest collect of artwork “Wheat Is Wheat Is Wheat.” What we wear automatically imparts preconceived notions about our value in others. Mergui now argues that product packaging tells the same story and set out to show how labels manipulate our perception of the worth of everyday goods.

From a signature  robin’s egg blue Yogurt by Tiffany & Co to Egg by Versace in distinguishing colorful packaging, these designer groceries are not only beautiful to look at, but inspire a covetous instinct  not likely imbued by regular dairy....