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![What Social Media Channel Are You? [Quiz] | Public Relations & Social Marketing Insight | Scoop.it](https://img.scoop.it/diBbUTGltcl-W10cH3TIeDl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
What does your personality say about the kind of social media user you are? Some personalities just seem to fit a particular social media channel. Love to do DIY projects and collect inspiring magazine photos? You’re so Pinterest!
Jeff Domansky's insight:
A little fun in this social quiz. 
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How quickly we forget what an art school nerd Matt Groening is. Every so often, producers of The Simpsons get one of their stranger pals to offer a unique spin on the characters to open an episode, and invariably, those ideas are as good as or better than the episode itself.
Jeff Domansky's insight:
Simpsons are high art too. Love 'em.
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Insider information about the most enduring animated clichés, from the identity of the Grim Reaper to the true location of people stranded on desert islands.
Jeff Domansky's insight:
This week The New Yorker's Bob Mankoff has an excellent cartoon slideshow.
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It’s well known that cartoonists have very fertile imaginations. Case in point: this cartoon by Joe Dator, which appears in the current issue. Yet, as it turns out, the surreal scenario envisioned by Joe owes less to his imagination than you might think. I’ll let Joe tell you about it. Take it away, Joe. “The gondola is based on one I saw at a stoop sale in Queens. They had some nice sweaters, too.”...
Jeff Domansky's insight:
There's always time Bob Mankoff and a New Yorker cartoon.
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Some confusion is obvious on the set of NBC's "Today" show, regarding the Internet and the @-sign. This is reportedly footage from between segments that was not originally aired, and apparently dates to January 1994, around the time of the Northridge earthquake (that occurred literally five minutes from where I'm sitting, and which I remember very well indeed).
Jeff Domansky's insight:
Very funny clip and reminder how far the internet now reaches into our daily lives and business.
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Done well, content marketing is hard, challenging work. It’s no surprise then that three of today’s top content marketers include a former comedian, a successful journalist and an agency strategist. We sat down with Tim Washer of Cisco, Stephanie Losee of Dell and Stacy Minero of Twitter to hear their secrets to exceptional content. Every brand should learn to be funny Humor plays the same role in content marketing that it does in entertainment—it helps the company (essentially the content creators) stand out, get noticed and build an audience. From the audience standpoint, it makes the content interesting, easier to understand and overall more exciting. If a brand can’t find humor, it is a perception problem. Brands can be funny, but they often don’t perceive themselves that way. In that case, the brands just aren’t looking at things the right way....
Jeff Domansky's insight:
Several excellent marketing lessons from three content marketing leaders and innovators. The funny thing is, when it's done well, humor in marketing is very powerful. Don't mess with trust. Spontaneity takes planning. Recommended reading.
Amanda Nadon-Langlois's curator insight,
September 4, 2014 3:41 PM
From my perspective, not all brands should "learn to be funny". Depending on the brand, being "funny" or "humorist" might not appeal to their target audience. Lastly, being prepared for crisis with responses on say, Twitter, is a great PR move. Of course we cannot plan for every single scenario but there are definitely cases you can foreshadow and prepare for ahead of time. 
JOSE ANTONIO DIAZ DIAZ's curator insight,
September 6, 2014 7:13 AM
Desde principios de los 90 en España y desde los años 70 en el mundo anglosajón, se viene discutiendo en la escuela sobre los contenidos. Ese debate lo conforman dos grupos de variables, la significatividad de los mismos (fuente psicológica del curriculum), y su relevancia (fuentes epistemológicas, sociológicas, éticas y políticas). Desde hace bastante tiempo tengo dos intuiciones, (en realidad las percibo como "certezas"), que son: 1.- El "no-debate" sobre los contenidos ha lastrado y sigue lastrando todos los intentos de reforma, de hecho sigue siendo un problema irresuelto en la escuela española. 2.- Ese debate, es el mismo que tienen en la actualidad los creadores de contenidos en la red, especialmente en las redes sociales. Esto último, reduce el problema a marketing, y los contenidos, sean cuales sean estos, son mercancías, donde el "valor de cambio" se impone al "valor de uso"; donde la escuela, un centro comercial, expone a las asignaturas importantes en el mejor punto de vista en el expositor, algunas las compras si o si, otras, si quieres, y el resto está de relleno, o peor aún, para dar la impresión de que puedes "consumir" lo que desees; el alumnado y las familias, son los clientes, donde capacidades y competencias determinan la capacidad adquisitiva y el estilo de consumo (perfil del comprador, es igual al perfil del aprendizaje, o del aprendiz); el profesorado los vendedores, los directivos los jefes, y la administración, los JEFES con mayúsculas. P.D: Espero que nadie se ofenda por el símil, y si alguien se siente ofendido, perdón por una parte, y le invito a reflexionarlo conjuntamente. Buen sábado, mejor día y salud.
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From
kottke
When he was around 32 years old, Leonardo da Vinci applied to the Duke of Milan, Ludovico Sforza, for a job. The duke was in need of military expertise andLeonardo's 10-point CV emphasized his military engineering skills....
Jeff Domansky's insight:
Jason Kottke shares this fun post about Leonardo da Vinci's resume with a twist at the end.
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WASHINGTON—With many respondents saying the country has made notable strides during that time, a poll published Wednesday by the Pew Research Center revealed that over half of American voters believe the United States is better off now than it was four eons ago. “Obviously things aren’t perfect, but on the whole I’m pleased with our breathable atmosphere and the lack of massive asteroid impacts, which is something you couldn’t say a few eons back,” poll respondent David Freeman told reporters, noting that while the economy could be stronger, he thinks America has moved forward since existing as the roiling mass of molten stone it was just a few billion years ago....
Jeff Domansky's insight:
Inquiring minds need to know...
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From
pando
In March, I wrote about ad tech’s sleep-inducing obsession with jargon. As an ad tech reporter, it can make the industry a slog. So imagine my delight when I saw the Dejargonizer, a Google Chrome plug-in that can scan web pages and light up these painful linguistic foibles like a Christmas-tree. Within minutes it was like my browser was in on the joke, laughing along with me. With the Dejargonizer installed, ad tech’s ripest waffle comes up on the page highlighted in yellow. Moving your cursor over the word in question, a definition pops up. They’re not always friendly. Engagement: Please come and accept your award for the most overused buzzword in marketing. Engagement. We could just say “keeping someone’s attention” but that’s just not as buzzy is it?...
Jeff Domansky's insight:
If you're up to your ears in jargon, the Dejargonizer has the solution.
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![How to Make Marketing That People Love [Gapingvoid Cartoons] | Public Relations & Social Marketing Insight | Scoop.it](https://img.scoop.it/JjkwG6ojGO_0LsBt_m6G2jl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
What's even cooler about gapingvoid is its stance on marketing. According to its website, gapingvoid believes that "Traditional advertising doesn’t work very well. Sure, it tries, and tries hard, but most of the time, it fails." Our thoughts exactly! Now that we're all caught up, let's take a look at gapingvoid's take on inbound marketing via the following 6 social objects....
Jeff Domansky's insight:
Gaping Void's creator, Hugh MacLeod, has some very funny but very valuable insights into inbound marketing as Pamela Vaughan demonstrates in her post. Highly recommended. 9/10
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Social media has revolutionized the way we communicate and has provided us with one important advantage – when someone says something stupid, it is published for the entire world to see. We’ve collected some of the funniest examples of Facebook fails that we could find and posted them here for all of you to enjoy....
Jeff Domansky's insight:
These definitely will bring a social media smile with your coffee.
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|Last week, the chilling visage of David Shing was thrust upon the world. Equally horrific was his job title--"Digital Prophet." That's something you can be for a living? Yes, and there are plenty of other make-believe jobs out there, too.
Jeff Domansky's insight:
Shout out to Valleywag for calling out the stupidity of some of the uber cool job titles in technology. Who said a tech bubble is not imminent?
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Michigan Tech physicists search for time travelers on Twitter At this juncture in time, humanity does not know how to travel into the past, or even if such a concept has any meaning. So if you are an astrophysicist who wants to uncover evidence of time travel, what do you do? If you're Michigan Technological University astrophysics professor Robert Nemeroff and his PhD student Teresa Wilson, you look for time travelers on Twitter.Time travel into the future is a fact – we do it every day. Accelerated time travel into the future can be measured using atomic clocks in fast airplanes. However, time travel into the past is a dicier proposition. While it appears that this is not forbidden by any current physics, we also don't know how to accomplish the task....
Jeff Domansky's insight:
They're out there! They may be Tweeting, following you, retweeting, favoriting and much more. The physicists haven't found them yet but they're looking hard on Twitter.
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....BuzzFeed and VICE are leading the industry in rising above this stat. Jonah Peretti talked about how content and communication are merging, as people increasingly share content and visuals in lieu of their own words. Video and storytelling is the key for Eddy Moretti at VICE. He said “news media today is like a kids soccer game; everyone goes here, then everyone goes there. There is a lot of other stuff going on in the world, and today’s youth want to know about it. We are using video to tell those stories.” There are well-publicized successes on the consumer side: KMart’s “Ship My Pants” and HelloFlo’s “First Moon Party” were provocative and hilarious, but also received nearly 10 million and 30 million views, respectively, and generates press from TIME to Mashable to The New York Times....
Jeff Domansky's insight:
Tyler Perry: "A funny thing happened at a conference. I learned things. And I remembered stuff. Oh, and I laughed. When talking about B2B technology, I laughed." Yes indeed, humor has a place in B2B.
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Host Whoopi Goldberg brought the funny all evening long at Wednesday's 55th Clio Awards in New York. But it was Jerry Seinfeld who brought down the house with a brilliant, hilarious speech about why he loves advertising—which ended up being a blistering anti-advertising rant that comically eviscerated the business.
Jeff Domansky's insight:
Very funny take out of advertising.
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I guess I’m in a metaphysical mood today. Thinking about writing for the internet, how it’s different, and finding your own style.
Jeff Domansky's insight:
Writing for the internet is like that ;=)
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As Professor Mary Beard informed us last week, the world’s oldest joke book, the Philogelos, has been around for thousands of years. And it’s even been online for a few years. But not until last week was it possible to bring the power of Internet crowdsourcing to evaluate those jokes. Not all of them, of course. Just the ten best that I, by the power vested in me as the guy who writes this newsletter, selected.Here are the results....
Jeff Domansky's insight:
Bob Mankoff at The New Yorker crowdsources the worlds best jokes of the past millenia. Fun reading, highly recommended 9/10
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The Cambridge classicist Mary Beard weighs in on the ancient art of joking.... Dear Laughter Lovers, Have you ever wondered why I always start my newsletter with that salutation? Well, wonder no more. It’s because “laughter lover” is the English translation of philogelos, the Greek word that serves as the title of the world’s oldest joke book. In last week’s magazine, there was a fascinating Profile by Rebecca Mead of the noted Cambridge classicist Mary Beard. What especially interested me was the mention of Beard’s most recent book, “Laughter in Ancient Rome: On Joking, Tickling, and Cracking Up,” which is published by University of California Press. (She is incredibly prolific, so by the time you read this she may have an even more recent book.) Coincidentally, I had just finished reading this title, which I found to be as enjoyable as it was erudite. It includes a chapter on the Philogelos. I contacted Professor Beard to see whether she would write a bit about it. Being the agreeable sort that she is, she said yes. Take it away, Mary. A few years ago, the English standup comic Jim Bowen presented a show with jokes that were based entirely on the one surviving ancient joke book, the Philogelos. It’s a collection of some two hundred and sixty short gags, written in Greek; it probably dates, in the form we have it, to the fifth century A.D., but some of the jokes go back centuries earlier. I particularly like the one about the thuggish, philistine Roman who destroyed Corinth in 146 B.C. When he was overseeing the transport of the precious antiques that he had looted from the city, he said to the ships’ captains: “Don’t break anything, or you’ll have to replace it.” Bowen’s show was apparently successful, or, at least, it was widely reported as such in the U.K. press, which at first sight was a bit worrying for those of us who think of laughter as much more a cultural than a natural human response. By and large, the rules of laughter (at what, when, when not, et cetera) are something we learn—we’re not born with them. So how come people still laugh at the jokes in the Philogelos almost two thousand years later, in a completely different culture, one whose rules of laughter we ought not necessarily to intuit? I have various explanations for that, none of which involve abandoning my basic position on the cultural aspect of laughter and joking....
Jeff Domansky's insight:
Punchlines. that are more than 2000 years old? Yes, they're still crazy after all these years according to Bob Mankoff, columnist at the New Yorker, and classicist and Cambridge professor Mary Beard. They share a hilarious look at humor from the Greeks and Romans and why it's so enduring. Need a little humor and creativity with your coffee? Highly recommended. 10/10
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Here's an improbable piece of news: Ashton Kutcher's website, A+, was caught stealing content from BuzzFeed, a website so pockmarked with plagiarism craters that it looks like some sort of douchebag moon. The Kutcher-owned vanity blog has also been lifting its content from Huffington Post, which, like BuzzFeed, is a website that specializes in reposting content from other websites. It's just a big fat circle of nobody doing any real work....
Jeff Domansky's insight:
Welcome to your Sunday funnies from Cracked. A+ is sorta like curators curating aggregators curating plagiarists. Internet deja vu all over again. Highly recommended reading 10/10
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From
kottke
Ira Glass doesn't have any idea who Jill Abramson was or that she was fired. ...I love this. Not like ironically or in the sense that I think Glass is a moron for being a media person who doesn't know what's going on with the media; I actually love it. There is very little about the Times' story that isn't just straight-up gossip. And for someone like Glass who traffics in ideas and is busy producing something of high quality like This American Life, media gossip just isn't that important./...
Jeff Domansky's insight:
Made you think! ;-)
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OK, this is it. This is the one. We can all finally shut down the internet and go home after this.
Jeff Domansky's insight:
Content marketers and cat ladies alert from the folks at Buzzfeed... ;-)
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New headline trend? Emotional intrigue There it is. Another of those stupid blog post titles that says plenty about nothing. You know the kind of lame titles I’m talking about?
Before you get all excited and point to my stupid post headline, I think I’ve made my point....
Jeff Domansky's insight:
So how do you write a headline with "emotional intrigue"? Jeff Domansky finds the answers from Neil Patel.
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Laughter: it's the best. Get a belly-full with these forty absolutely hilarious stand up quotes!
Jeff Domansky's insight:
A smile with your coffee.
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From
gizmodo
One of the hottest new apps set to debut this week at SXSW, that annual intermingling of tenuous ideas and easy money, was LIVR, a social network exclusively for drunk people. Media and investors alike lined up to laud it.... "I've worked closely enough with media, and I've done enough of this sort of thing before, to know that the media would blindly jump at it. I was more surprised when people did reach out to me; I can count on one hand the number of outlets that bothered to call me up. The media in a way allows this to happen to themselves... The media will just jump at a juicy story and not look deeper into it. I think it's because a lot of people working at these blogs and media outlets are overworked and underpaid. Especially around an event at SXSW, they need to crank out story after story. So it's kind of like this cheapening journalism. I don't know if they can even be called journalists anymore; it's more media as a mouthpiece for the companies that want to get a message out."...
Jeff Domansky's insight:
What the world of technology and new app launches has come to: bullshit as a service.
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We've all seen them - the clickbait headlines that websites like Buzzfeed, ViralNova and UpWorthy use to drive traffic, especially through social networks. Even Huffington Post has jumped on the bandwagon of endless recycled listicles and bombastic titles. Downworthy replaces hyperbolic headlines from bombastic viral websites with a slightly more realistic version. For example: - "Literally" becomes "Figuratively" - "Will Blow Your Mind" becomes "Might Perhaps Mildly Entertain You For a Moment" - "One Weird Trick" becomes "One Piece of Completely Anecdotal Horseshit" - "Go Viral" becomes "Be Overused So Much That You'll Silently Pray for the Sweet Release of Death to Make it StopStomp" - "Can't Even Handle" becomes "Can Totally Handle Without Any Significant Issue" - "Incredible" becomes "Painfully Ordinary" - "You Won't Believe" becomes "In All Likelihood, You'll Believe"... and so on....
Jeff Domansky's insight:
Funniest social media app of the month.
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My result from this quiz was Twitter. The one line description they provided me to explain why was “I love the fast life,” and I couldn’t agree more. Twitter is exciting in that the content allowed is minimal so it forces the tweets to be short and to the point… which is how I try to tailor my everyday interactions. It also combines everything in that there are pictures, short texts and links to interesting articles if you wanted to dive deeper than just the 140 character description. It went through a series of 7 questions which I thought were accurate for which social media channel they were trying to figure out suits me best. Those questions were… 1) Do you like to read? 2) Do you know what a hashtag is? 3) What is your favorite thing to do on social media? 4) What describes your personality best? 5) How voyeuristic are you (rate your creeper level)? 6) What type of ‘sharer’ are you? And lastly, 7) What are you favorite apps and games?
Do you want to know?