Public Relations & Social Marketing Insight
444.4K views | +1 today
Follow
Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
Your new post is loading...
Your new post is loading...
Scooped by Jeff Domansky
Scoop.it!

Artist Removes One Letter from Famous Movie Titles and Illustrates the Results

Artist Removes One Letter from Famous Movie Titles and Illustrates the Results | Public Relations & Social Marketing Insight | Scoop.it
Writer and illustrator Austin Light recently shared a funny series of sketches from his notebook that reimagines movie titles with one letter removed. The idea started on reddit where users were asked to, “Pick a movie, remove one letter, give a brief description“.


As a daily art project, Light took the concept one step further, drawing a scene from the imaginary film. He also penned a brief synopsis for each. You can see the entire album on Imgur. For more from Austin, check him out at the links below....

Jeff Domansky's insight:

Here's a little creativity with your coffee and some fun with movie titles.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Canva Design School — Tutorials

Canva Design School — Tutorials | Public Relations & Social Marketing Insight | Scoop.it
No design experience?


No problem! Let's start from scratch and get familiar with the basic Canva tools that will help you create amazing designs.


Design Essentials will guide you through simple tools and techniques that will help you create designs you can proudly share with the world.


Fonts bring your words to life. Learn how to easily choose fonts that emphasize your message and make your designs look beautiful.


Color can be used to convey moods and create emphasis in your designs. We show you how to build meaningful color relationships to create visually stunning graphics.


Whether you upload your own, or choose from our library of over a million, images are a vital component of eye-catching designs. Learn how to use simple Canva tools to compose and enhance your images for greater visual impact....

Jeff Domansky's insight:

Canva has created a wonderful set of free design tutorials using their superb design tool. From an educational and learning point of view, the way they have simplified the training and tutorials is in itself a set of best practices. Highly recommended for bloggers, PR, content marketing, and even design pros. 10/10

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Inspire | It's About the Stories: Ami Vitale

Inspire | It's About the Stories: Ami Vitale | Public Relations & Social Marketing Insight | Scoop.it

While working for publications like National Geographic, Time, and Newsweek, and for NGOs like UNICEF and Oxfam, photographer Ami Vitale has found herself shooting in some of the most beautiful, diverse, and dangerous places in the world.

A highly experienced professional, she still finds it something of a challenge to describe herself: Conflict photographer? Photojournalist? Documentarian? Travel photographer? At various times her work could fit into any of these categories. To her, it’s not the label that’s important; it’s the stories. And it’s the people and their cultures that she wants to reveal, with the ultimate goal of bringing people closer together. “Understanding that we are more alike than we are different…that’s important,” she says....

Jeff Domansky's insight:

Enjoyable Inspire profile of photojournalist visual storyteller and "conflict photographer" Ami Vitale.

Alaina Es's curator insight, November 5, 2014 2:43 PM

Ami Vitale has worked for famous publications like National Geographic, Time and Newsweek shooting some of the most beautiful, diverse and dangerous places in the world. As a highly experience professional, she has immersed her photography into numerous things, although rewarding and eye opening, she still finds it something of a challenge to describe herself. But to her, it’s not the label that she finds important, it’s the people and the stories and how she reveals them. She describes being in the Gaza during the Second Intifada where there was dozens of journalists shooting the same scene of violence. She only covered it because that was what her editors wanted her to cover. Then one day she was walking by this beautiful Palestinian wedding and thought to herself, “Why aren’t we showing these images too?” These are people just like you and me and this positive outlook on photography and shooting the happiness that the wedding radiated, it allows us to relate to these people and creates the understanding that they want the same things in life that we do. This moment really made her question her career path. Now on a story of the J Bar L, a 30,000-acre ranch just west of Yellowstone National Park in Montana’s Centennial Valley, Ami gets to be sustainable and progressive. The environment is still tough as nails but this gives her the opportunity to work on a quieter project closer to where she lives. She gets to know these people and discover their story as it unfolds over the years.

Scooped by Jeff Domansky
Scoop.it!

Meet Hatsune Miku, Huge Virtual Japanese Pop Superstar

Meet Hatsune Miku, Huge Virtual Japanese Pop Superstar | Public Relations & Social Marketing Insight | Scoop.it

When Hatsune Miku comes on stage, she can't hear the crowd cheering. Nor can she see her fans swinging their green glowsticks to the beat. That's because Hatsune Miku isn't a person; she's an animated character.


Despite the Japanese superstar's lack of humanity, the crowd reacts to "her" like any of the other (human) acts that come through New York City's Hammerstein Ballroom. The audience, a mixture of teenagers and middle-aged men in plaid shorts, sings along, squeals at the first notes of their favorite tunes, and dances to Hatsune Miku's movements, which are about as complex as a bar mitzvah line dance, thanks to the fact that she's projected onto a screen.


The electric-blue pigtailed 16-year-old--yes, she has an official height, weight, and age--can work a crowd, nevertheless. Check out this call and response at a 2011 performance in Tokyo....

Jeff Domansky's insight:

Could we see Elvis back on stage anytime soon? With anime, anything's possible

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

32 Creative And Unique Business Cards That Stand Out

32 Creative And Unique Business Cards That Stand Out | Public Relations & Social Marketing Insight | Scoop.it

Looking for an innovative business card for yourself? Check out these 32 ingenious examples that are sure to leave a lasting impression. It’s interesting to see not just creative businesses like agencies, design firms and photographers using unconventional cards but also lawyers, doctors, finance professionals, etc. If cost is a concern, you can also create two sets – one conventional/economical and the other radical (in lesser quantity). Use the appropriate one depending on the type of client, budget, etc.

Jeff Domansky's insight:

These cards are simply awesome. What an effective way to market your business! Check out the divorce lawyer's card that tears in half, the cheese shop business card cheese grater and the yoga studio business card/mini yoga mat. Pure inspiration and great marketing! Recommended viewing 10/10

Marc Fanuel's curator insight, October 20, 2014 9:04 AM

ajouter votre point de vue ...

Abrasives All's curator insight, October 20, 2014 9:08 PM
so cool
Adérito Bié's curator insight, October 24, 2014 12:13 PM

adicionar a sua visão ...

Scooped by Jeff Domansky
Scoop.it!

Announcing The Winners Of The 2014 Innovation By Design Awards

Announcing The Winners Of The 2014 Innovation By Design Awards | Public Relations & Social Marketing Insight | Scoop.it

The 10 best designs of the year include a soccer cleat, a campaign to end gun violence, and much more.Fast Company hosted its annual Innovation By Design Awards and Conference in downtown New York today.


It culminated this evening at our awards celebration, where we revealed the 10 best designs of the year.It was long road getting here. We received 1,587 submissions from around the world. From that, we pared entries down to 53 finalists. And from there, our esteemed panel of judges fiercely debated, voted, stalemated, and debated again to reach a consensus on the top 10 designs of the year....

Jeff Domansky's insight:

These designs are both innovative and inspiring. Creativity with your coffee. Highly recommended. 9./10

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Best Infographics of the Year: Nate Silver on 3 Keys to Great Information Design

Best Infographics of the Year: Nate Silver on 3 Keys to Great Information Design | Public Relations & Social Marketing Insight | Scoop.it

"More isn't always better: no more in information design than in poetry..."


Nate Silver, the author of The Signal and the Noise, considers the two factors that make an infographic compelling — providing a window into its creator’s mind and telling a story that “couldn’t be told in any other way.”


He writes:

Design has traditionally been seen as a field for “right-brained” types: those who think visually and spatially rather than with symbols like words and numbers. But modern information design is equal parts art and science, form and function, architecture and engineering. It combines the best of at least three fields of achievement: aesthetics, technology, and journalism.


By aesthetics, I mean all the usual things, but especially proportionality. For information designers, this quality is not so abstract as it might be in other mediums. Their goal is tangible: to convey as much information as possible given some set of constraints....

Jeff Domansky's insight:

Great exploration of infographics by Maria Popova at BrainPickings. Highly recommended   9.5/10

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Seth Godin, Lao-Tzu, me and writing on the internet | The PR Coach

Seth Godin, Lao-Tzu, me and writing on the internet | The PR Coach | Public Relations & Social Marketing Insight | Scoop.it

I guess I’m in a metaphysical mood today. Thinking about writing for the internet, how it’s different,  and finding your own style.

So, let’s set the scene…

Seth Godin, Lao-Tzu and I walk into Hemingway’s Bar & Grill. Godin says, “I’ll have a Purple Cow.” I say, in my best Homer Simpson salutation, “Beer me.” Lao-Tzu says, “Ommmmm.”

Drinks with Seth Godin
That’s me channeling Seth Godin, echoing Lao-Tzu.

Except I’m not a bald guy and I don’t wear saffron like either of these wise men....

Jeff Domansky's insight:

Writing for the internet is like that ;=)

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Wisdom in the Age of Information and the Importance of Storytelling in Making Sense of the World: An Animated Essay

Wisdom in the Age of Information and the Importance of Storytelling in Making Sense of the World: An Animated Essay | Public Relations & Social Marketing Insight | Scoop.it

For my part in the 2014 Future of Storytelling Summit, I had the pleasure of collaborating with animator Drew Christie — the talent behind that wonderful short film about Mark Twain and the myth of originality — on an animated essay that I wrote and narrated, exploring a subject close to my heart and mind: the question of how we can cultivate true wisdom in the age of information and why great storytellers matter more than ever in helping us make sense of an increasingly complex world. It comes as an organic extension of the seven most important life-learnings from the first seven years of Brain Pickings. Full essay text below — please enjoy.

Jeff Domansky's insight:

Maria Popova offers her thoughts on navigating the open sea of knowledge after seven years of Brain Pickings. She accompanies her essay with. an interesting animated video worth viewing. 9/10

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Without a keyboard | Seth's Blog

Without a keyboard | Seth's Blog | Public Relations & Social Marketing Insight | Scoop.it

When the masses only connect to the net without a keyboard, who will be left to change the world?


It is possible but unlikely that someone will write a great novel on a tablet.


You can't create the spreadsheet that changes an industry on a smart phone.


And professional programmers don't sit down to do their programming with a swipe....

Jeff Domansky's insight:

A marvelous reminder from Seth Godin that it's not the tools, it's the creation that matters.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

49 Botanical Marketing Examples

49 Botanical Marketing Examples | Public Relations & Social Marketing Insight | Scoop.it

From retro juice cartons to floral fashion campaigns, these botanical marketing examples look to nature for inspiration. Drawing from the fashion world's recent obsession with botanical prints, this list of marketing strategies aims to influence consumers with the help of vivid visuals and transparent packaging designs.

Whether turning to vibrant floral imagery or focusing on a product's natural ingredients, reputable companies are choosing to affect their consumers with this bold and eye-catching branding concept. 

These botanical marketing examples include food and beverage packaging designs that are adorned with plant graphics along with fierce fashion campaigns that are lensed against floral backdrop vignettes....

Jeff Domansky's insight:

More creative with your coffee, inspiration and photography the Trend Hunter.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

When in Rome, Laugh as the Romans Laughed | The New Yorker

When in Rome, Laugh as the Romans Laughed | The New Yorker | Public Relations & Social Marketing Insight | Scoop.it

The Cambridge classicist Mary Beard weighs in on the ancient art of joking....


Dear Laughter Lovers,

Have you ever wondered why I always start my newsletter with that salutation? Well, wonder no more. It’s because “laughter lover” is the English translation of philogelos, the Greek word that serves as the title of the world’s oldest joke book.


In last week’s magazine, there was a fascinating Profile by Rebecca Mead of the noted Cambridge classicist Mary Beard. What especially interested me was the mention of Beard’s most recent book, “Laughter in Ancient Rome: On Joking, Tickling, and Cracking Up,” which is published by University of California Press. (She is incredibly prolific, so by the time you read this she may have an even more recent book.)


Coincidentally, I had just finished reading this title, which I found to be as enjoyable as it was erudite. It includes a chapter on the Philogelos. I contacted Professor Beard to see whether she would write a bit about it. Being the agreeable sort that she is, she said yes. Take it away, Mary.


A few years ago, the English standup comic Jim Bowen presented a show with jokes that were based entirely on the one surviving ancient joke book, the Philogelos. It’s a collection of some two hundred and sixty short gags, written in Greek; it probably dates, in the form we have it, to the fifth century A.D., but some of the jokes go back centuries earlier.


I particularly like the one about the thuggish, philistine Roman who destroyed Corinth in 146 B.C. When he was overseeing the transport of the precious antiques that he had looted from the city, he said to the ships’ captains: “Don’t break anything, or you’ll have to replace it.”


Bowen’s show was apparently successful, or, at least, it was widely reported as such in the U.K. press, which at first sight was a bit worrying for those of us who think of laughter as much more a cultural than a natural human response. By and large, the rules of laughter (at what, when, when not, et cetera) are something we learn—we’re not born with them. So how come people still laugh at the jokes in the Philogelos  almost two thousand years later, in a completely different culture, one whose rules of laughter we ought not necessarily to intuit? I have various explanations for that, none of which involve abandoning my basic position on the cultural aspect of laughter and joking....

Jeff Domansky's insight:

Punchlines. that are more than 2000 years old? Yes, they're still crazy after all these years according to Bob Mankoff, columnist at the New Yorker, and classicist and Cambridge professor Mary Beard. They share a hilarious look at humor from the Greeks and Romans and why it's so enduring. Need a little humor and creativity with your coffee? Highly recommended. 10/10

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Hiut Denim: Ten lessons from a maker | Medium

Hiut Denim: Ten lessons from a maker | Medium | Public Relations & Social Marketing Insight | Scoop.it

1) No one knows you exist.You make a great product. But the world isn’t holding its breath waiting for you....


But when you look at this way, things look different: Goliaths have more meetings, more committees, and more red tape. More ideas being killed by research, more to lose by taking risks, and more outdated business models that they are stuck in. More rules, more regulations, and more good people leaving. So who cares if they never run out of photocopier paper?


Use your strengths: your speed, your instinct, your passion. Back your ideas with hard work. And yes, love can and does scale. Good luck.There has never been a better time to be a maker.


Thank you, Internet. You have levelled the playing field.

Jeff Domansky's insight:

Hiut Denim shares a business philosophy that is fundamental, enduring and important! An absolute must-read for business, small business, marketing, PR and, well, anyone who is thoughtful about how they do business. 10/10

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

How to create a color story | Medium

How to create a color story | Medium | Public Relations & Social Marketing Insight | Scoop.it

...Lens choices, camera angles, color palettes, editing rhythm, and more are all elements in a specific vocabulary created to best express the story.


Here’s the insight for color: instead of trying to map colors back to cultural associations (which are not fixed across all cultures, but change with every micro-culture), it’s better to assign meaning to each color and stick with it.


This trick works perfectly as long as you never break your own rules, unless, of course, the shock itself creates a greater truth....

Jeff Domansky's insight:

Here's how to apply cinematic color theory to your app, product, or startup. Excellent reading and fascinating ideas. 9/10

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

The Hummingbird Effect: How Galileo Invented Time and Gave Rise to the Modern Tyranny of the Clock

The Hummingbird Effect: How Galileo Invented Time and Gave Rise to the Modern Tyranny of the Clock | Public Relations & Social Marketing Insight | Scoop.it

While we appreciate it in the abstract, few of us pause to grasp the miracles of modern life, from artificial light to air conditioning, as Steven Johnson puts it in the excellent How We Got to Now: Six Innovations That Made the Modern World (public library), “how amazing it is that we drink water from a tap and never once worry about dying forty-eight hours later from cholera.” Understanding how these everyday marvels first came to be, then came to be taken for granted, not only allows us to see our familiar world with new eyes — something we are wired not to do — but also lets us appreciate the remarkable creative lineage behind even the most mundane of technologies underpinning modern life....

Jeff Domansky's insight:

The always stimulating Maria Popova shares another post from the Brain Pickings blog. Always highly recommended reading.  10/10

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

The Crossroads of Should and Must | Elle Luna

The Crossroads of Should and Must | Elle Luna | Public Relations & Social Marketing Insight | Scoop.it

There are two paths in life: Should and Must. We arrive at this crossroads over and over again. And each time, we get to choosme.


Over the past year I’ve chosen Must again and again. And it was petrifying. And at times it was dark. But I would never, ever, trade this past year for anything. This essay is my three biggest takeaways from the experience. It’s for anyone who is thinking of making the jump from Should to Must. Anyone looking to follow the energy deep within their chest but aren’t quite sure how....

Jeff Domansky's insight:

This is Elle Luna's story about two roads — Should and Must. It’s a pep talk for anyone who’s chosen Should for far too long. Her visuals are delightfully creative and her essay is truly inspiring and a must-read! 10/10

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

The Problem With "Design Thinking" Is I Still Don't Know What It Is | ZURB

The Problem With "Design Thinking" Is I Still Don't Know What It Is | ZURB | Public Relations & Social Marketing Insight | Scoop.it

Design is hot. Design executives are being tasked with being design driven, but don't have the tools or processes to sustain this effort.


... In some ways, designers and design managers have shot themselves in the foot — design thinking neither negates nor replaces the need for smart designers doing the work. And because design thinking has many paths through parallel phases, it seems fuzzy compared to the process of creating code. Compared to analytical thinking or science, our industry still doesn't have a consensus on what design thinking means. Most designers couldn't tell you what it means


.It's been 20 years since I was ingrained with the concept that the designer mind could think much differently than a marketer, engineer or the guy in a suit-and-tie. Yet, for all its power and inspiration, I still don't completely understand the meaning of design thinking.


Should we abandon the concept? Absolutely not. I use the methods and ideas that it espouses daily. I believe we just lack some of the tools necessary for the practical application of these methods to stick within organizations....

Jeff Domansky's insight:

Fresh thinking about "design thinking" in this very thoughtful post from ZURB.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Gorgeous Side Show Portraits by Artists Ransom & Mitchell - if it's hip, it's here

Gorgeous Side Show Portraits by Artists Ransom & Mitchell - if it's hip, it's here | Public Relations & Social Marketing Insight | Scoop.it
San Francisco artists Ransom & Mitchell blend photography, digital painting and 3D CG to produce portraits of sideshow acts seen in traveling Carnivals from long ago.

These pieces were created by Jason Mitchell & Stacey Ransom for The Rough and Ready Sideshow, a group show at the Bash Contemporary. The show also includes artwork by Stephanie Vega, whose work I shared with you last Halloween, Alexandra Manukyan and Aunia Kahn.

Director/photographer Jason Mitchell and set designer/photo illustrator Stacey Ransom create highly detailed and visually lush portraits and scenarios by combining their talents with elaborate costumes, hair and make-up, props, hand-painted backdrops and set design. Then they add their own unique style of digital illustration and 3D computer generation.
Jeff Domansky's insight:

Intriguing digital multimedia and creativity at it's best.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

26 of the world's most stunning home offices

26 of the world's most stunning home offices | Public Relations & Social Marketing Insight | Scoop.it

Even the most lazily prepared home offices have more character and warmth than the sun starved, lowest-common-denominator melamine clad shame cubicles so many of us inhabit for half of our conscious hours these days.

Jeff Domansky's insight:

What an awesome collection of home office designs. Wonderful reading and creativity with your coffee. Recommended 10/10

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Death To Corporate Speak! Why You Gotta Fight For Your Right To Parlance

Death To Corporate Speak! Why You Gotta Fight For Your Right To Parlance | Public Relations & Social Marketing Insight | Scoop.it

This week, corporate word abuse was taken to a new level. As Fast Company senior editor Jason Feifer notes in this week's episode of The 29th Floor, yogurt slingers Chobani and a consultant named Dov Seidman are battling in court over who owns the word “How.”

Brands are trying their hardest to rewire the way you speak--renaming products, what we call ourselves at work, and even how we think about ourselves as customers. And you shouldn't play along. Jason tells you why in the above video. You'll never order your Starbucks coffee the same way again....

Jeff Domansky's insight:

Okay Starbucks. It's a medium, not a Venti.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Anatomy of a Cartoon - The New Yorker

Anatomy of a Cartoon - The New Yorker | Public Relations & Social Marketing Insight | Scoop.it

It’s well known that cartoonists have very fertile imaginations. Case in point: this cartoon by Joe Dator, which appears in the current issue.


Yet, as it turns out, the surreal scenario envisioned by Joe owes less to his imagination than you might think. I’ll let Joe tell you about it. Take it away, Joe.


“The gondola is based on one I saw at a stoop sale in Queens. They had some nice sweaters, too.”...

Jeff Domansky's insight:

There's always time Bob Mankoff and a New Yorker cartoon.

Scooped by Jeff Domansky
Scoop.it!

100 Ideas That Changed the Web

100 Ideas That Changed the Web | Public Relations & Social Marketing Insight | Scoop.it

...But it wasn’t until 1999 that Tim Berners-Lee, who had invented the World Wide Web and launched the first webpage on August 6, 1991, coined the concept of the Semantic Web — a seminal stride toward cultivating  wisdom in the age of information, bringing full-circle Otlet’s vision for an intelligent global network of organizing human knowledge. Much like Johannes Gutenberg, who combined a number of existing technologies to invent his revolutionary press, Berners-Lee was simply bringing together disjointed technologies — electronic documents, hypertext, markup, the internet — to create a new paradigm that changed our world at least as much as Gutenberg’s invention. But how, exactly, did we get there?


The 98 landmark technologies and ideas that bridged Otlet’s vision with Berners-Lee’s world-changing web are what digital archeologist Jim Boultonchronicles in 100 Ideas that Changed the Web (public library) — the latest installment in a fantastic series of cultural histories by British indie powerhouseLaurence King, including 100 Ideas that Changed Graphic Design100 Ideas that Changed Film100 Ideas that Changed Architecture100 Ideas that Changed Photography, and 100 Ideas that Changed Art....

Jeff Domansky's insight:

Maria Popova profiles 100 ideas that changed the Internet from the mouse to the GIF, by way of the long tail and technology’s forgotten female pioneers..

No comment yet.
Rescooped by Jeff Domansky from Technology and Gadgets
Scoop.it!

Meet Strati, the first 3D printed car in the world

Meet Strati, the first 3D printed car in the world | Public Relations & Social Marketing Insight | Scoop.it
While some people have successfully 3D printed buildings, others have taken the same approach to the car manufacturing business, as a company has just come out with a car called the Strati that's t...

Via Tiaan Jonker
Jeff Domansky's insight:

Hard to believe, but there you have it - the world's first 3-D printed car!

Gemma Shannon's curator insight, September 23, 2014 2:21 PM

What's next? 3D printed buildings?! Amazing to see how far this technology has come in such a short space of time.

Farid Mheir's curator insight, September 28, 2014 7:27 PM

This is much inline with my readings on the zero marginal cost society. Being able to print your own car may not be practical of cost effective today but once it is and car 3D models are available free or low charge on the web, where will the car industry go? I understand why Tesla is building huge battery manufacturing plant as they may have seen that providing key components may be the future of the car industry?

Alexandre Armougom's curator insight, September 29, 2014 9:16 AM

This is a good utility of 3D printer.

Scooped by Jeff Domansky
Scoop.it!

97 Bohemian Fashion Shoots

97 Bohemian Fashion Shoots | Public Relations & Social Marketing Insight | Scoop.it

With music festival season and summer (finally) upon us, many clothing companies are showcasing their warm weather lines with bohemian fashion shoots. If you are looking for inspiration for how to showcase your free-spirit style this season or for outdoor festival outfit ideas, these hippie-inspired looks are a great starting point.

Whether you have an adventurous soul and a wild heart with fashion sense to match or you just want to fit in at Bonaroo next week, these romantic editorials showcase the ongoing tribal trend in fashion. Incorporating florals, fringe and flowing fabrics is characteristic of boho style. Between boyfriend jeans and tomboy-esque themed looks and romantic lace dresses, boheman fashion shoots are ubiquitous these days. A nomadic sense, earthy hues and lots of layers are also important....

Jeff Domansky's insight:

Here's a little creative with your coffee from the Trend Hunter.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Ad of the Day: Under Armour Presents Gisele Bündchen Like You've Never Seen Her

Ad of the Day: Under Armour Presents Gisele Bündchen Like You've Never Seen Her | Public Relations & Social Marketing Insight | Scoop.it

Gisele Bündchen kicks butt in a new ad breaking today for Under Armour's "I Will What I Want" campaign by Droga5.

The supermodel and wife of NFL quarterback Tom Brady (a fellow UA athletic endorser) also shows off her kung fu and yoga abilities at iwillwhatiwant.com/gisele, which will stream real-time comments from social media.

Leanne Fremar, executive creative director for UA's women's brand, gave Adweek a sneak preview of the 60-second film, which rolls out Thursday on YouTube. Look for the raw, real video to go viral—much like the previous one with Misty Copeland, which has been watched nearly 6 million times.

Jeff Domansky's insight:

Very creative ad and innovative integration with Twitter.

No comment yet.