Social Marketing Revolution

[Optimization] Forward-looking businesses are using social logins as a method to help increase conversions, improve user engagement and user experience, and gather more accurate data about users.

If you're using social logins - or plan to use them - here are nine things you should consider:

• 86% of Users Report Being Bothered By Having To Create New Accounts On Websites.
• 77% of Users Believe Social Login Is A Good Registration Solution.
• 92% of Users Will Leave A Site Instead Of Resetting or Recovering Login Info.
• 88% of Users Admit to Entering Incomplete or Incorrect Data on Registration Forms.
• 100% of The Blue Research Poll Participants Reported Receiving Irrelevant Information & Promotions.
• 78% of People Say They’ll Post Messages to Their Social Network About Products & Services They Like
• Better Data Means (Potentially) Better Marketing Decisions.
• 82% Of Users Said They’d Consider Trying A New Product If Someone In Their Social Network Recommended It.

Whether you use them for reaching potential customers, interact with people, or to generate content, Social Media is a power tool for businesses. Check out some of the most popular online networks and how much of an impact they each have.

Marty Note
Love being able to compare key metrics across social nets.Wish they had stayed with the SAME metric for time on site throughout however. They switch from days to months and that makes Instragam appear as if it has more time on site than Facebook (it doesn't).