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Many materials writers and instructional designers like to emphasise the importance of engaging content and rightly so too, but what exactly is it that creates engagement with content? I’ve seen lots of content and courses recently that sell themselves as being engaging, but these often fall well short, and as we all know drop out rates on many online courses tends to be extremely high. This would not be happening if the content was genuinely engaging.
Via Nik Peachey, Miloš Bajčetić
Some tips for designing engaging content.